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Marketing Director, Luxury Hotel Group
2 months ago
We are seeking a highly skilled Marketing Manager to join our team at a luxury hotel group based in the Cotswolds. As a key member of our marketing department, you will be responsible for developing and implementing marketing campaigns to enhance brand equity and drive customer engagement.
Key Responsibilities- Develop and execute marketing strategies to support brand management, customer experience, and loyalty initiatives.
- Conduct market and competitive research to identify emerging trends and opportunities.
- Collaborate with the Digital Marketing Executive to develop a segmented communications plan for all marketing channels.
- Create engaging and compelling content in line with the brand's tone of voice for email marketing, social media, websites, and other promotional materials.
- Manage and monitor brand reputation through close oversight of third-party partners, review sites, and guest feedback.
- Support the Brand and Marketing Manager in managing the PR strategy in collaboration with the organization's PR agency.
- Manage customer data, ensuring its accuracy and using it for targeted marketing promotions based on customer insights.
- Implement initiatives to grow the marketing database with quality leads.
- Assist in overseeing the daily operations of the marketing department.
- Liaise with graphic designers and printers to produce branded collateral.
- Plan and coordinate creative professional photography and videography projects.
- Support the organization of promotional activities and events.
- Assist internal departments with marketing requests, including brand protection, production of tools, and creative ideas to support day-to-day operations.
- Collaborate with the Brand and Marketing Manager and other colleagues to maintain positive and effective working relationships across all departments.
- Consistently provide excellent guest service.
- Assist managers and team members in effectively operating the business, consistently exceeding guest expectations.
- Perform all departmental duties and tasks in accordance with standard operating procedures.
- Maintain a professional and respectful work culture.
- Attend work well-dressed and groomed, and if required, in a clean and smart uniform.
- Comply with any reasonable requests made by managers.
- Ensure all facilities and equipment within your department are maintained to the required standards.
- Be efficient, professional, and friendly at all times, demonstrating behaviours aligned with the organization's values.
- Familiarize yourself with and comply with all relevant company policies.
Please apply today or send your cv to Sophie at Corecruitment.
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