Talent Acquisition Marketing Expert

3 weeks ago

Lutterworth, Leicestershire, United Kingdom Avantor Full time

The Role:

At Avantor, our employees are the driving force behind our achievements. As a Recruitment Marketing Specialist, you will play a pivotal role in drawing in exceptional talent.

Reporting to the Recruitment Marketing & Employer Brand Manager, your responsibilities will include:

  • Collaborating with internal teams and external partners to design and implement strategic talent acquisition initiatives.
  • Planning regional talent attraction campaigns, crafting persuasive proposals for hiring managers, and obtaining their endorsement prior to launching effective lead generation efforts.
  • Developing impactful marketing materials and creating engaging content that highlights our unique opportunities and employer brand.
  • Assisting with various recruitment marketing activities as needed, elevating Avantor's employer brand to new levels.

To qualify for this position, you must provide a link to your portfolio showcasing your work in copywriting, design, video, and other content projects.

Desired Qualifications:

Education: A Bachelor’s degree in communications, advertising, marketing, or a related discipline is required, or 5 years of relevant work experience.

Experience: A minimum of 3 years in a marketing or creative role supporting advertising campaigns and social media content creation.

Certifications: Google Analytics Individual Qualification is mandatory.

Preferred qualifications include:

  • Experience in recruitment marketing for a global organization.
  • Knowledge of global advertising networks such as AdSense and Nexus Ads.
  • Familiarity with email marketing platforms like HubSpot.
  • Proficiency in social media management software (e.g., Sprout Social, Hootsuite).
  • Experience with employee advocacy tools (e.g., Bambu, GaggleAMP, Amplify).
  • Familiarity with content management systems (e.g., Phenom).

Skills and Expertise:

  • Comprehensive understanding of digital and traditional marketing strategies, best practices, and channels (print, website, social media, etc.).
  • Experience with paid social media advertising platforms such as LinkedIn, Facebook Business Manager, Instagram, and X.
  • Knowledge of advertising campaign best practices, metrics, processes, and audience-level concepts.
  • Proficiency in Google Analytics, managing Google Display ads, Paid Search, UTM tag strategies, and other GA functionalities.
  • Familiarity with geofencing and general prospecting tools.
  • Experience using Adobe Creative Cloud.
  • Creative content development skills in text, image, and video formats.
  • Excellent presentation and communication skills to engage in strategic and tactical discussions with internal and external stakeholders.
  • Active listening skills to ensure comprehension of customer objectives.

How You Will Make an Impact:

  • Create marketing materials and develop authentic digital content.
  • Support hiring initiatives by planning and executing advertising campaigns across various channels.
  • Provide innovative solutions to meet hiring goals.
  • Assist with the internal enablement system and fulfill tactical requests.
  • Maintain Avantor's employer review sites and other digital platforms.
  • Support employee advocacy initiatives.
  • Share recruitment marketing best practices with TA partners through online training and collaborative sessions.
  • Stay informed on advertising strategies, social media tools, digital marketing, and recruitment marketing products and platforms.
  • Provide strategic and project support as needed for daily operations.

Disclaimer:

The above statements are intended to describe the general nature and level of work being performed by employees assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities, duties, and skills required of employees assigned to this position. Avantor is proud to be an equal opportunity employer.

Why Choose Avantor?

Advance your career with us. Join our global team of over 14,000 associates whose dedication to discovery and commitment to overcoming challenges continuously propels life-changing science forward.

The work we do has a profound impact on people's lives. It brings new patient treatments and therapies to market, providing cancer survivors with the opportunity to celebrate life events. It enables medical devices that allow children to hear their loved ones for the first time. Such outcomes create limitless opportunities for you to contribute your talents, acquire new skills, and advance your career at Avantor.

We are dedicated to supporting you on this journey through our diverse, equitable, and inclusive culture, which includes learning experiences to foster your career growth and success. At Avantor, take the next step and witness how your contributions set science in motion to create a better world.

EEO Statement:

We are an Equal Employment/Affirmative Action employer and VEVRAA Federal Contractor. We do not discriminate in hiring based on sex, gender identity, sexual orientation, race, color, religious creed, national origin, physical or mental disability, protected Veteran status, or any other characteristic protected by federal, state/province, or local law.

Privacy Policy:

We will use the personal information that you have submitted to us to consider your application for the relevant role.

Your privacy is important to us. Please review our Privacy Policy, which explains the purposes for which we will use your personal information and how we will handle and retain your information. It also outlines your rights regarding your information and how to contact us with any queries or requests.

3rd Party Non-Solicitation Policy:

By submitting candidates without having been formally assigned and contracted for a specific job requisition by Avantor, or by failing to comply with the Avantor recruitment process, you forfeit any fee on the submitted candidates, regardless of your usual terms and conditions. Avantor works with a preferred supplier list and will engage with recruitment agencies based on its needs, and will not accept any form of solicitation.

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