Brand Manager/Senior Brand Manager
1 week ago
Job Title: Senior Brand Manager - Lung Cancer - Hybrid/West London
Job Summary:
As a Senior Brand Manager at CHASE, you will play a critical role in the successful launch of a new oncology drug in the UK. You will be responsible for driving the execution of the pan-European Launch Strategy, including the development and implementation of pre-launch and launch marketing strategies and tactics within the UK.
Key Responsibilities:
- Develop and execute a comprehensive launch plan to ensure the successful introduction of a new oncology drug in the UK market.
- Collaborate with cross-functional teams, including marketing, sales, and medical affairs, to drive the operationalization of brand strategy in the UK.
- Design and implement highly effective marketing tactics across various channels, including integrated digital solutions.
- Proactively drive and lead the brand planning process, ensuring alignment with business objectives and market trends.
- Develop and maintain strong relationships with key customers and influencers in the UK oncology market.
- Stay up-to-date with market trends, competitor activity, and regulatory requirements to ensure the launch strategy remains effective and compliant.
Requirements:
- Proven experience in launching new drugs in the UK, from pre-Marketing Authorisation to post-Marketing Authorisation.
- Strong understanding of the NHS across the UK and experience working with Specialist Commissioning.
- Demonstrable experience in designing and executing effective marketing strategies and tactics.
- Excellent team working, communication, engagement, and presentation skills.
- Ability to work with minimal guidance and supervision.
- Previous experience in oncology and/or medicines funded by Specialist Commissioning.
What We Offer:
CHASE offers an excellent salary, bonus, and benefits package to successful candidates.
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