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Lead Product Marketing Strategist
2 months ago
Your Role
:As a key member of Oxa's Marketing team within our Product Engineering division, the Lead Product Marketing Strategist will collaborate with a diverse range of stakeholders. You will play a crucial role in articulating Oxa's vision, strategy, technology, products, services, and solutions into effective positioning, messaging, and propositions. This is a newly established position in our compact yet dynamic and impactful marketing team, directly contributing to our growth by linking the world's foremost businesses to the advantages of autonomy.
Your Responsibilities:
Develop and oversee the product marketing strategy for all of Oxa's offerings and solutions. Design and implement a compelling roadmap of product marketing activities, including new product launches that align with our commercialization strategy. Collect customer insights and engage in data-driven competitor analysis to create clear and persuasive product messaging and positioning. Lead the creation of product marketing and sales enablement materials. Collaborate closely with other marketing team members to inform and execute marketing initiatives. Engage with stakeholders such as product management, solution delivery, and engineering leads to comprehend product features and capabilities. Coordinate and manage relevant suppliers and agencies. Promote effective product marketing techniques. Serve as an advocate for Oxa's products and solutions, demonstrating how they fulfill customer needs. Provide training, guidance, and advice to others regarding product positioning and customer value propositions.Requirements
What you need to succeed:
A proven history of B2B product marketing in a fast-paced environment; you understand excellence and can develop playbooks to achieve it. Experience in launching new products into the market. A knack for transforming complex and advanced technology concepts into clear and concise product positioning. A strong focus on customer and product-centricity. Exceptional communication and presentation abilities.Extra Kudos if you have:
Experience in autonomy, robotics, automotive technology, AI, or related industries. Experience in scale-up or high-growth start-up environments. Experience working with global products in emerging markets.Benefits
We provide:
Competitive salary, benchmarked against the market and reviewed annually. Hybrid and/or flexible work arrangements. An outstanding £3,000 flexible benefits package including private medical insurance, critical illness coverage, life assurance, EAP, and group income protection. A salary exchange pension plan. 25 days of annual leave plus bank holidays. A pet-friendly office environment. Safe assigned spaces for team members with individual and diverse needs.