Senior Performance Media Executive

1 day ago

Chester, Cheshire, United Kingdom Sykes Cottages Limited Full time
Job Details: Senior Performance Media Executive

We are seeking a highly skilled Senior Performance Media Executive to drive growth objectives across the Sykes Holiday Cottages and Forest Holidays brands.

Key Responsibilities:

  1. Lead the paid search activities for Sykes Holiday Cottages, collaborating with the executive team and Performance Media Manager.
  2. Optimize accounts across Paid Search and Paid Social to maximize ROI.
  3. Enhance reporting processes across multiple digital platforms to inform data-driven decisions.
  4. Participate in a continuous experimentation workflow, testing and sharing findings with the team.
  5. Maintain a deep understanding of a winning paid media strategy with a full-funnel and cross-media approach.
  6. Stay up-to-date with the evolving digital marketing landscape and identify opportunities to enhance performance.

Leadership & Teamwork:

  1. Represent the Performance Media Team in internal and external meetings with stakeholders.
  2. Identify, share, and promote best practices throughout the business.
  3. Build strong relationships within the Consumer Team and the wider Performance Media Team.
  4. Communicate and present findings effectively to key stakeholders.
  5. Drive innovation and think creatively to solve complex problems.
  6. Demonstrate passion for the business and the role.
  7. Show confidence and conviction in decision-making, taking ownership of actions and outcomes.
  8. Mentor and coach peers and junior members of staff.
  9. Support the Performance Media Manager as needed.

Personal Management:

  1. Effectively manage your time, resources, and priorities to achieve maximum efficiency and productivity.
  2. Embrace feedback and engage in constructive conversations.
  3. Seek opportunities for self-development and growth.
  4. Contribute to the team's cultural and professional development.
  5. Be open-minded and comfortable contributing to strategic and operational discussions.

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