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Marketing and Communications Specialist
2 months ago
Marketing Executive Role at Workingmums
Workingmums is seeking a highly motivated and creative Marketing Executive to join our dynamic marketing team. As a Marketing Executive, you will play a key role in developing and implementing marketing strategies to acquire new members, increase membership retention, and boost brand awareness.
Main Responsibilities:
- Content Creation: Develop and implement content marketing strategies, including content creation, sourcing, and distribution across various channels.
- Marketing Asset Development: Create marketing assets and collateral, including social media content, email copy, and website content.
- Analytics and Reporting: Measure, analyze, and report on marketing activity across various channels to inform future marketing strategies.
- Project Management: Lead the creation of a quarterly content magazine and manage multiple marketing projects simultaneously.
Key Skills and Experience:
- B2B Marketing Experience: Proven experience in B2B marketing, including integrated campaigns from concept to delivery.
- Content Marketing Skills: Excellent content marketing skills, including content creation, sourcing, and distribution.
- Analytical Skills: Strong analytical skills to measure and report on marketing activity.
- Technical Skills: Proficient in Microsoft Excel, PowerPoint, and Word, as well as email marketing software.
What We Offer:
- Competitive Salary: £30,000 per annum.
- Generous Holiday Allowance: With the opportunity to purchase additional leave.
- Generous Pension: A comprehensive pension scheme.
- Hybrid Working: A flexible working arrangement with 3 days in the office and 2 days working from home.
