Cloud ERP Marketing Director

1 month ago

London, Greater London, United Kingdom The Access Group Full time

About The Access Group:
We're a leading provider of business management software to small and mid-sized organisations in the UK, Ireland, USA, and Asia Pacific. Our products and solutions help over 100,000 customers across commercial and non-profit sectors become more productive and efficient.

Job Title: Cloud ERP Marketing Director
Job Summary:
We're seeking a highly experienced Cloud ERP Marketing Director to lead our global marketing team. As a key member of our marketing leadership team and Cloud ERP Divisional Management Team, you'll work closely with sales, product development, and customer success functions to deliver against our ambitious growth plans.

Key Responsibilities:

  1. Strategic Marketing: Partner with key leaders to align on targets and resources, integrate acquisitions, and represent customer needs to drive business goals.
  2. Pipeline and Revenue Focus: Deliver marketing targets through innovative demand generation, ensuring consistent brand messaging, and aligning with the ERP Marketing Leadership team.
  3. Leadership & Team: Build and motivate a high-performing global marketing team, managing workloads to meet strategic objectives across geographies.
  4. Data and Operations: Evolve marketing performance metrics, ensure data regulation compliance, and communicate effectively at all levels.
  5. Skilled in lead generation, website optimisation, content marketing, and digital tools, with a solid understanding of the full customer journey.
  6. Able to execute marketing initiatives and develop strategies that drive strong growth, making data-driven decisions to optimise ROI.
  7. Demonstrates accountability, a commercial mindset, and a willingness to challenge the status quo to achieve targets.

What We Offer:
We offer a flexible, hybrid working environment where you can balance work and life while maintaining a strong office team-based culture. We'll work with you to progress your success plan and provide opportunities to accelerate your career. On top of a competitive salary, our standard 25 days holiday (which goes up the longer you're with us), and a matched pension scheme, you'll also be able to choose from a range of benefits to suit you. We're an organisation that likes to give back, so you'll also have one charity day allocated to support a cause that matters to you.

About You:
As Cloud ERP Marketing Director, you'll be an integral part of both the marketing leadership team and the Cloud ERP Divisional Management Team, working closely together with our sales, product development, and customer success functions to deliver against our ambitious growth plans. Covering multiple markets (UK, US, NZ, and AU), you have a proven track record of leadership, creating and delivering marketing strategies across multiple geographies. You provide strategic direction from both a marketing and business perspective to senior business stakeholders at board level.

Requirements:
A proven track record in subscription-based, Fast SaaS software products operating in the small business segment will be essential. Additionally, experience in base marketing, demand generation, supporting indirect sales strategies, and leveraging innovative digital tools to drive scalable performance will be critical to success in this demanding and hugely rewarding role.

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