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Senior Account Executive

2 months ago

East Anglia, United Kingdom GMS (Golf Marketing Services) Full time
About the Role

GMS (Golf Marketing Services) is a dynamic and growing marketing agency specialising in the golf industry. We work with leading brands, rights holders, events, destinations, governing bodies and golf clubs to create impactful marketing campaigns that resonate with golf enthusiasts globally.

Job Summary

We are seeking a Senior Account Executive with a passion for golf and a talent for PR and social media to join our thriving team. As a Senior Account Executive - PR and Social Media, you will play a key role in managing and executing PR strategies and social media campaigns for our clients.

Key Responsibilities
  • Build and maintain strong relationships with media outlets, journalists, and influencers within the golf industry.
  • Develop and implement social media content calendars across platforms including Instagram, TikTok, X, Facebook, LinkedIn, and YouTube.
  • Create engaging, on-brand content (both written and visual) that resonates with golf enthusiasts.
  • Monitor and analyse social media performance, adjusting strategies as needed to optimise engagement and reach.
  • Collaborate with the creative and production teams to produce multimedia content, including videos, graphics, and photos.
  • Present campaign ideas and performance reports to clients, providing strategic recommendations.
  • Exceptional writing and communication skills, with an ability to craft compelling stories and content for multi-platform.
  • Proficiency in social media management tools and analytics platforms.
  • Strong organisational and project management skills.
  • Creative thinker with a proactive approach to problem-solving.
Requirements
  • Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
  • Competitive Salary: Based on experience and qualifications.
  • Holidays: 25 days annual leave plus bank holidays.
  • Hours: Full time – candidates should expect some out of hours work due to golf Tour schedules.
  • Quarterly social events and team-building activities.
  • Heavily discounted golf equipment and accessories.
  • Opportunity to work in a growing business with international expansion plans, providing room for career growth.