Lead Content Marketing Specialist
2 months ago
Exciting Career Opportunity at AJ Bell
Become a key member of our Marketing team as a Lead Content Marketing Specialist at AJ Bell. You will play an essential role in boosting our digital footprint, captivating our audience, and facilitating product growth through effective content strategies. Your responsibilities will encompass content development and oversight, search engine optimization, as well as performance tracking and analysis.
Primary Responsibilities:
Content Development and Oversight: Partner with the Content Manager to ensure timely delivery of engaging content across multiple platforms. Collaborate with internal teams to generate pertinent content for new product launches and marketing campaigns. Guarantee that all content adheres to brand standards. Search Engine Optimization: Execute keyword analysis and implement SEO best practices. Assess website performance and refresh content to enhance visibility. Performance Tracking and Analysis: Analyze content performance metrics and offer insights for strategic enhancements. Remain informed about industry trends and best practices.Required Skills and Qualifications:
Bachelor's degree in marketing, communications, or a related discipline. Minimum of three years of experience in content marketing. Proficient writing and editing capabilities. Knowledge of SEO and familiarity with relevant tools. Strong project management and analytical skills. A collaborative team player with excellent interpersonal abilities.Opportunities for Advancement:
We provide comprehensive onboarding training, educational support, and avenues for professional growth. Enjoy a relaxed work atmosphere, social gatherings, and a variety of benefits including a competitive salary, vacation package, hybrid work options, bonuses, pension plan, and more.
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