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Marketing Channel Strategist

2 months ago

London, Greater London, United Kingdom Currys Full time
Marketing Channel Strategist

Hybrid Working
Fixed Term Contract
Full Time
Grade 4

At Currys, we're driven by a passion for delivering exceptional customer experiences. As a leading retailer of technology, we're committed to helping our customers enjoy amazing products. Our team of 25,000 colleagues is dedicated to providing outstanding service, and we're proud of the impact we make every day.

The Marketing Channel Strategist will play a critical role in ensuring our Services are represented optimally in the wider Currys marketing plan and within all marketing channel executions. Working closely with the Senior Planning & Marketing Manager, this role will collaborate with the Services Commercial team and other functions across the business to execute the Services Marketing strategy and drive future growth.

This is a key position within the team, requiring close collaboration with all members to ensure our Services offers are represented effectively.

Key Responsibilities:

The Marketing Channel Strategist will be responsible for:

  • Managing relationships with Marketing Channel teams, including ATL, CRM, Social & PR, and Content
  • Ensuring the presence of our full range of Services propositions within these Marketing Channels, working together with them to deliver the Services Marketing Plan
  • Representing Services within the business' mega Marketing processes – i.e. Quarterly Promotion & Event Planning and Annual Planning processes
  • Delivering on Services-initiated briefs within the Quarterly Promotion & Event Plan, ensuring optimum presence within Marketing Channels. Collaborating with channel specialists to ensure plans are on brief and of high quality
  • Subscriptions Marketing Planning, ensuring third-party offers brought to market by Currys are well represented within our Marketing Channels
  • Services Marketing within our Post-Point of Sale channel, ensuring all of our Services propositions are well represented in this area
  • Supporting the Senior Planning & Marketing Manager to create relevant inputs within the E2E process of reviewing performance across Services, including period reviews, regular YTD performance reviews, and supporting the QGTMP post-mortem process
  • Playing a supporting role in the creation of annual budgets and short-term forecasts at P&L level

To succeed in this role, you'll need:

  • Experience in the electricals market and products
  • Strong influencing skills and ability to manage several different stakeholders, at all levels
  • Advanced planning, organisational, and multitasking skills
  • Excellent inter-personal and communication skills, capable of presenting to team forums as well as working cross-functionally to achieve desired results
  • Detail-oriented problem-solving skills
  • Extensive experience of working to deadlines and managing critical paths
  • Experience within a commercial or performance-driving environment, preferably driving performance within a marketing or commercial marketing role
  • Excellent understanding of customer-facing execution of services propositions and the ability to collaborate and land in-channel initiatives across multiple channels
  • Good knowledge of adjacent markets and competitors (Retail, Services, and Technology)
  • Experience working within a Financial Services organisation, FMCG, or retailer
  • Good working knowledge of SharePoint, Teams, Excel, Word, and PowerPoint as well as MS Office workflow tools

We offer a range of benefits designed to support your career and well-being, including:

  • Hybrid working
  • Competitive pension scheme
  • Competitive holiday allowance
  • Life Assurance
  • Staff discounts and offers with Currys and iD Mobile
Why Currys:

We're committed to creating a workplace where everyone can thrive. Our goal is to make a positive impact on people and the planet, and we're dedicated to making inclusion and diversity part of everything we do. We want to ensure that every voice has a space at our table and that we're creating opportunities for everyone to grow and develop.

We're passionate about delivering exceptional customer experiences and making a real difference in the lives of our customers. If you share our values and are passionate about delivering outstanding results, we'd love to hear from you.