Automotive Social Media Specialist

3 weeks ago


East Liverpool, Ohio, United Kingdom Michael Page Full time
Job Title: Automotive Social Media Executive

We are seeking a talented Social Media Manager to develop and implement our clients social media strategy in the FMCG industry.

About the Role:

  • Develop and implement a comprehensive social media strategy aligned with business objectives.
  • Manage the creation and publication of engaging, original content across multiple platforms.
  • Oversee the maintenance and optimization of all company social media channels, including Facebook, TikTok, Instagram, YouTube, and LinkedIn.
  • Stay up-to-date with the latest digital technologies and social media trends to ensure our social media presence remains competitive.
  • Monitor and analyze SEO and web traffic metrics related to social media efforts to inform future strategy.
  • Collaborate with the design team to ensure social media accounts' design is consistent and visually appealing.
  • Suggest and implement new features to enhance brand awareness, such as promotions and competitions.

Requirements:

  • Proven experience in social media roles within the FMCG industry (or retail industry).
  • Expertise in multiple social media platforms, with a focus on creating engaging content.
  • Ability to deliver creative content, including text, images, and videos.
  • Familiarity with online marketing strategies and marketing channels.
  • Excellent communication skills, with a flair for copywriting.
  • Knowledge of SEO, keyword research, and Google Analytics.
  • Ability to work from Liverpool, 5 days a week.

What We Offer:

  • An attractive salary of up to £45,000, dependent on experience.
  • The opportunity to work in a thriving FMCG industry.
  • A vibrant and inclusive work culture based in the heart of Liverpool.


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