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Digital Marketing Manager
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Muc-Off is a leading supplier of specialist cycling cleaning and maintenance products in the UK, with a rapidly growing presence in European, Asian, and North American markets.
We're seeking an experienced Digital Marketing Manager to lead our digital business growth, focusing on traffic management, performance marketing, and CRM strategy.
The ideal candidate will have a strong background in digital marketing, with expertise in SEO, PPC, and email marketing. They will be responsible for implementing a global CRM strategy, managing our performance marketing agency, and leading SEO activities.
Key responsibilities include:
- Developing and implementing a digital CRM strategy to reduce acquisition costs and increase customer engagement
- Managing our performance marketing agency and setting targets for paid channels
- Leading SEO activities, including onsite optimization and collaboration with our PR team
- Identifying and implementing new digital revenue streams, such as TikTok shop and social commerce
- Overseeing digital creative ads and leading our community-loyalty program
We offer a competitive salary, 33 days holiday, and a range of benefits, including a pension scheme and employee assistance program.
Apply now to join our dynamic digital team and contribute to Muc-Off's continued growth and success.", "requirements": ["Extensive experience in digital marketing acquisition and retention strategy", "Ability to influence and drive the digital agenda", "Expert knowledge of consumer CRM and email marketing strategies", "Experience managing external agencies and tools", "Digital leadership experience from strategy to people"]}
