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Automotive Marketing Specialist

2 months ago

Crawley, West Sussex, United Kingdom Harwoods Ltd Full time

Harwoods Ltd Marketing Specialist Role

  • Oversee marketing initiatives for various prestigious automotive brands
  • Engage in a collaborative environment with innovative professionals
  • Coordinate with other executives across multiple brands
  • Generate and present fresh marketing concepts
  • Report to the Marketing Manager and execute marketing strategies

Primary Responsibilities

  • Serve as the 'brand authority' for automotive brands
  • Oversee email and digital marketing initiatives
  • Work in tandem with the digital marketing team
  • Produce content for social media platforms
  • Design non-digital marketing strategies
  • Establish connections with internal and external partners
  • Deliver market insights and manage marketing schedules
  • Organize and oversee customer events
  • Act as a 'brand representative' during events

Qualifications & Skills

  • Proficiency in numeracy, literacy, and information technology
  • Knowledge of marketing communication channels
  • Strong communication and relationship-building abilities
  • Capability to prioritize and manage projects effectively
  • Data-oriented mindset with emphasis on return on investment
  • A minimum of three years' experience in marketing
  • Experience in creating marketing materials and email campaigns
  • Background in analyzing marketing data and working in a retail context

About Harwoods Ltd

  • Values-driven, family-owned automotive retail organization
  • Renowned for exceptional customer experience and employee engagement
  • Representing leading automotive brands
  • Active across multiple regions in South East England
  • High employee engagement scores and a commitment to staff development

Employee Benefits

  • Pension plan
  • 25 days of annual leave