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Product Manager

2 months ago


Hemel Hempstead, Hertfordshire, United Kingdom Boston Scientific Full time

About Boston Scientific

Boston Scientific is a leading medical device company that transforms lives through innovative solutions that improve patient outcomes. Our mission is to advance science for life, and we're committed to solving the challenges that matter most in healthcare.

Job Summary

We're seeking a highly motivated and strategic Product Manager to join our CRM team in the UK & Ireland. As a key member of our Marketing team, you'll have the opportunity to make a tangible impact on our products and solutions by sharing their value with healthcare professionals and patients.

Key Responsibilities

  • Market Development
    • Assist in the development and execution of post-market strategies to drive business growth
    • Identify clinical and market trends to suggest new product and marketing opportunities
    • Create and manage physician training programs to enhance product adoption
    • Develop and implement strategic marketing plans for product areas consistent with the overall franchise goals and strategic plan
  • Building and Maintaining Relationships
    • Identify and develop relationships with key opinion leaders in the field
    • Develop a support structure and relationship with sales representatives and sales management through responsiveness to their questions, needs, and issues
    • Develop and maintain relationships with key functional areas, including international marketing, market research, clinical, and regulatory
  • Planning and Analysis
    • Develop operational product launch strategies and identify product roll-out strategies in collaboration with international marketing and sales manager
    • Franchise/product responsibility for developing competitive strategy and product analysis
    • Assist in providing market potential/analysis in developing market planning documents that encompass strategic planning, marketing plans, P.E.R.'s, etc.
    • Understand how product profit/loss is impacted by consignment plans, national contracts, etc.
    • Responsible for tracking financial performance of product, analysis of issues, and action plan development to achieve revenue objectives in collaboration with sales management
    • Development and management of the franchise budget (including programs, promotion, advertising, etc.)
  • Product/Market Management
    • Responsible for developing, coordinating, and executing product training
    • Facilitate physician-to-physician training and selling
    • Development of downstream sales tools to support sales execution
    • Drive and coordinate adapted customer programs
    • Develop and implement promotional activities/materials for the franchise
    • Define and execute professional conference strategies and tactics for franchise/products
    • Develop and implement launch strategies, including launch package
  • Quality
    • Ensure awareness and compliance with applicable standard operating procedures to meet, comply, and champion all quality and regulatory commitments of Boston Scientific
    • As an interface to Customer and Sales Organization, have direct responsibility to facilitate, share documents, and process to identify, notify, and ensure any complaint or problem are addressed, thereby demonstrating high commitment to Quality in all interactions and behaviors
    • Responsible to facilitate and champion the quality requirements and the message of compliance to internal and external customers for all events and campaigns

What We're Looking For

  • A passion for innovation and a desire to learn and develop
  • Hunger to succeed and excel
  • Growth mentality
  • Patient empathy and focus

What We Offer

  • An attractive benefits package
  • Inspirational colleagues and culture
  • A fast-growing and innovative environment
  • A team-oriented company culture
  • International opportunities
  • Excellent training and development programs