Digital Media Specialist
4 days ago
About Hybrid:
Hybrid is a multi-award winning high-growth global media agency with a presence in several locations worldwide. We specialize in providing world-class media, creative, content, and research services to leading Higher Education institutions globally.
Job Description:
We are seeking a skilled Digital Media Specialist to join our UK Digital team in Bristol. As a key member of our team, you will be responsible for optimizing paid search, social, and programmatic campaigns for our esteemed Higher Education clients.
About the Role:
- Develop, execute, and optimize cutting-edge digital campaigns from conception to launch
- Collaborate cross-departmentally to align campaign strategies with overall marketing goals
- Provide detailed client reports and ongoing actionable insights into campaign performance
- Utilize Google Tag Manager (GTM) and GA4 for effective campaign tracking and measurement
- Manage campaigns across meta channels, including Snapchat, TikTok, and DV360
- Oversee day-to-day execution of paid media activities
- Manage the overall budget for paid media initiatives
- Conduct in-depth keyword research, ad grouping, and audience targeting
- Stay informed about industry best practices and new technologies
Requirements:
- Prior experience in a Digital Media Specialist role, or a Senior Paid Media Executive with a few years experience ready to take the next step up
- Technical knowledge and experience with paid social campaigns on Meta Ads
- Tracking and reporting experience with Google Analytics and Google Tag Manager
- Good communication skills - comfortable presenting to clients, colleagues and large groups
- Experience working in an agency environment is preferable but not essential
- Experience running activity across Programmatic networks not essential but preferred
Benefits:
- £25 monthly contribution to your physical health costs (e.g. gym membership)
- Paid training for career accreditations
- Internal mobility options and established career paths
- Team rewards, incentives (early Friday finish) & away days
- Friday drinks, office away days and Summer/Winter Parties
- Free fruit and a free weekly breakfast on Wednesdays
- Cycle to work scheme
- Hybrid working in Bristol
Why Join Us?
- Be a key hire within our Digital team
- Advise on digital advertising solutions for esteemed Higher Education clients worldwide
- Play a pivotal role in shaping the educational future of students as part of a globally active company
- Unlock unmatched career progression opportunities and gain exposure in areas you're eager to develop
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