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Digital Marketing Campaigns Manager

2 months ago

London, Greater London, United Kingdom Takeda Pharmaceutical Full time

About Takeda

Takeda Pharmaceutical is a global top employer dedicated to improving the health and well-being of all people. Our people are the heart of our organization, and we strive for top performance in everything we do.

Job Summary

We are seeking a Campaigns Manager to join our team in a permanent position. The successful candidate will be responsible for the delivery of digital marketing campaigns across a broad range of brands and business units within Takeda UK/IE.

Key Responsibilities

  • Coordinate digital marketing campaigns, acting as an intermediary between the marketing team and our fulfillment partner to ensure campaign briefs are created and executed against, within timelines and quality standards required.
  • Collaborate with various local and EUCAN stakeholders within our Digital, Data and Technology functions to ensure any integrated marketing technology requirements are fulfilled for the campaigns, including Salesforce Marketing Cloud, Salesforce CRM, Drupal Content Management System, Brightcove (video platform).
  • Act as the voice of the marketer in the development stage, ensuring brand guidelines and best practice in content design and UX is followed.
  • Provide proactive actionable recommendations such as testing opportunities, audience targeting, and content selection based on analysis of metrics and audience data.
  • Digital-based project management experience/exposure.
  • Understanding of front-end digital experiences and familiarity with API integrations (technical expertise is not required, but an understanding of the concepts).
  • Experience of the development and delivery of end-to-end integrated marketing campaigns, including user acceptance testing.
  • Driven by desire to use data and analytics to shape customer experiences.

About the Role

This is an exciting opportunity to join a global top employer and contribute to the success of our digital marketing campaigns. If you are a motivated and experienced professional with a passion for digital marketing, we encourage you to apply.

Diversity, Equality, and Inclusion

Takeda is committed to fostering diversity, equality, and inclusion. Hiring decisions are based entirely on qualifications and are made regardless of gender, ethnic origin, religion, sexual orientation, age, or disability.