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Senior Marketing Manager

2 months ago

Egham, Surrey, United Kingdom Enterprise Holdings Full time

About the Role

We are seeking a highly skilled Senior Marketing Specialist to join our team at Enterprise Holdings' European Head Office in Egham, Surrey.

As a Senior Marketing Specialist, you will play a key role in developing and executing marketing strategies to drive business growth and profitability across our EMEA franchise network.

Key Responsibilities

  • Build strong relationships with our franchise partners to support them with local marketing initiatives and help them grow our brands profitably.
  • Manage aspects of local marketing delivery, working with internal marketing teams to execute plans across digital, experiential, and above-the-line channels, and measure impact against pre-defined KPIs.
  • Work with franchise partners and the Digital Product Team to ensure partner websites meet our standards and incorporate best practices and learnings from other sites.
  • Be responsible for ensuring the creative needs of our partners are met through management of marketing messaging and templates.
  • Manage key market activations and projects funded by the marketing fund, including awareness and consideration marketing campaigns supporting lines of business.
  • Provide stakeholders with local performance and budget updates, including marketing fund expenditure.
  • Manage project timing and budgets of local projects.
  • Seek out new opportunities and play a supportive role in their development and execution.
  • Continuously upgrade knowledge and skills through available reading, courses, and seminars.
  • Provide monthly status on key initiatives, measures, and report progress.

Requirements

  • Build strong, long-term relationships with people at all levels.
  • Foster a results-driven approach to accomplish positive outcomes.
  • Work effectively with diverse groups of individuals.
  • Maintain a steady and positive attitude in challenging situations.
  • Schedule and plan for short-term and long-term tasks and goals.
  • Effectively communicate both verbally and in writing.
  • Prioritize tasks and workload to meet deadlines.
  • Work proactively and autonomously.

Additional Information

Please let us know about any accommodations you may need to participate in the recruitment process.

Working Hours: 40 hours per week

Salary: Competitive

Location: Egham, Surrey (Hybrid working optional)