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Brand Marketing Manager

2 months ago

Lane Head, United Kingdom Kleen-Tex Industries Ltd Full time

About Kleen-Tex Industries Ltd

Kleen-Tex Industries Ltd is a leading global manufacturer of high-quality floor mats, serving a diverse customer base across various industries.

Job Summary

We are seeking an experienced Brand Marketing Manager to join our UK team, based in our Birchwood Office, Warrington. The successful candidate will be responsible for developing and maintaining brand guidelines, marketing campaigns, and visual content to drive awareness and sales growth.

Key Responsibilities

  • Develop and maintain brand guidelines for key brands
  • Develop and implement marketing campaigns for B2B channels to drive awareness and sales growth
  • Maintain and develop Kleen-Tex Home brochures and product information
  • Plan, execute, and analyze catalogue campaigns and email marketing for B2C customers
  • Manage exhibition activity and branding
  • Improve the customer experience by creating POS and packaging materials
  • Develop visual content for use across both online and offline selling channels, including storyboarding and briefing requirements for photographic and video assets
  • Develop sales presentations for key retailers and attend seasonal meetings with UK Sales Manager to launch new products
  • Manage Trade PR and advertising activity

Requirements

  • Experience in a marketing role, in a company or a creative agency
  • Excellent verbal and written communication skills
  • Ability to build strong relationships and collaborate effectively with others
  • Can-do attitude

What We Offer

  • Competitive rates of pay, dependent upon skills and experience
  • A range of excellent benefits, including pension, sick pay, life assurance, private medical cover, and EAP
  • 25 days holiday per year plus Bank Holidays
  • Option to buy or sell up to 5 days holiday each year
  • Hybrid working once fully established in the role