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Vice President Marketing Director

2 months ago


Goole, East Yorkshire, United Kingdom Croda International Plc Full time
Job Title: Vice President Marketing

Croda International Plc is seeking an experienced and innovative leader to drive the development and long-term strategy for our global marketing teams. As Vice President Marketing, you will be responsible for delivering organic growth through innovation, collaboration, and a high-performance team culture.

About the Role
  • Lead the strategic marketing elements of our competition and customer landscape
  • Collaborate with regional research and technology teams to ensure Croda is a market leader in Cosmetics, Beauty Care, and Personal Care
  • Develop and implement complex market strategies in a large Consumer Care-related organization
  • Design and successfully implement organizational and/or cultural change initiatives in a large, matrix organization
  • Build balanced cross-cultural teams that support fair treatment and opportunity for all
Key Responsibilities
  • Full responsibility for the marketing activities and branding of the organization and its products
  • Provide leadership and strategic direction at both a divisional level and on a global basis
  • Align the short and long-term strategic business plans of marketing with those of sales, R&D, and PSRA across all market segments of the business
  • Identify opportunities for new business product launches, marketing trends, and customer and consumer needs
  • Ensure new product launches meet minimum gross margin contributions for new and patented products
Requirements
  • Experience in leading matured strategic marketing cultures and methodologies globally
  • Firm understanding of customer and competitor behavior
  • Highly creative and curious mindset to identify new ways of working
  • Excellent communication and influencing skills to build relationships internally and with key customers globally
  • Passion for sustainability and innovation
What We Offer
  • Relocation support if required
  • Opportunity to work with a global organization focused on innovation and sustainability
  • Chance to lead a high-performance team culture