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Global Brand Manager
2 months ago
**Global Brand Manager - Fragrance Marketing Expert**
**About Designer Parfums**
Designer Parfums is a leading company in the perfume and cosmetics industry, operating a portfolio of renowned brands including GHOST, ARIANA GRANDE, JENNIFER LOPEZ, HAWAIIAN TROPIC, CERRUTI, and PLAYBOY.
**Key Responsibilities**
- Contribute to the execution of global brand strategy, experience, and consumer platforms of fragrances to engage a broad audience and enhance value.
- Support the Marketing Manager in developing marketing mix strategies, presenting to licensor meetings, and analyzing market intelligence to drive growth, reputation, and image of the brand globally.
- Drive the day-to-day management of product development phases and mix delivery with agencies, internal partners, and Trade marketing teams to deliver strong marketing assets and support markets.
**New Product Development**
- Under the Marketing Manager's lead, develop the product mix for new projects, including bottle, packaging, fragrance, advertising, PR, Digital, and other elements.
- Define useful support elements to achieve a successful new product launch, in collaboration with markets and Trade Marketing teams, according to timing and quality.
- Participate in and follow up on the realization of the project at the right timing, identifying needs with the Trade Marketing & promo team and proposing promotional programs for existing and new products.
**Requirements**
- 4-year Undergraduate Degree in Marketing, Development, or related field; MBA preferred.
- 5+ years of Marketing experience, including experience in Global Fragrance Marketing Development.
- English spoken; other languages a plus (German, French, etc.).
- Autonomous, creative, and business-savvy, with a structured, entrepreneurial spirit, team player, flexible, agile, adaptable, enthusiastic, and curious.