UK Trade Marketing Specialist

5 days ago

London, Greater London, United Kingdom Lakeland Dairies Full time
About Lakeland Dairies

Lakeland Dairies is a leading dairy processor on the island of Ireland, with a complex and ambitious business model. Our milk supply pool consists of 2 billion litres of milk, sourced from over 3,200 family farms across 16 counties.

We operate modern dairy manufacturing facilities in 8 locations on a cross-border basis, supplying a broad customer base, including blue-chip companies, across the dairy food ingredients, foodservice, and consumer food channels in Ireland, the UK, Europe, and globally. Internationally, we export over 240 different products to more than 100 countries worldwide.

Our Trade Marketing Team

We are seeking a skilled Trade Marketing professional to join our Trade Marketing Team in our Bromley office. As a key member of our team, you will be responsible for developing and overseeing trade marketing and activation plans for our UK Foodservice business line.

The Role

This role requires proactive leadership and collaborative development of brand plans, working with the entire Foodservice & Consumer Foods Division to grow both national and independent business, aligning activities with our strategic objectives.

Key Responsibilities
  • Develop and implement annual trade marketing plans to deliver ROI for the business
  • Manage and successfully deliver multiple projects within deadlines and to budget
  • Maintain and build strong relationships with key on-trade customers to provide opportunities to showcase brands and help reach sales targets
  • Collaborate with cross-functional teams to drive business growth and improve market share
Requirements

To be successful in this role, you will need:

  • Relevant experience in a marketing role in a UK Foodservice landscape, with a strong understanding of the industry, including channel strategy and knowledge of on-trade groups and national accounts
  • Previous experience in a trade marketing or activation role, with the creation and implementation of annual plans delivering ROI for business
  • Experience of managing people and inspiring team members to achieve their best
  • A degree-level education in Marketing, Communications, or Business, or equivalent
What We Offer

We offer a dynamic, high-volume, and fast-moving business environment, with opportunities for career growth and development. If you have the necessary skills and attributes to meet this exciting opportunity, we would be delighted to hear from you.

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