Marketing Coordinator

3 weeks ago

Kingston upon Hull, United Kingdom Hull University Students' Union Full time

**Marketing Coordinator - Full time**
- Grade D1 - D6, £21,777 - £24,530 Starting pay is £21,777*

**A little bit about us**:Hull University Students Union is a Charity, with a large trading subsidiary; our primary purposes are:

- Advancement of education, promoting the interests and welfare of students during study and representing, supporting and advising students.
- Being the recognised representative channel between students and the University of Hull and other representative bodies.
- Providing social, cultural sporting, recreational activities, and forums for discussions and debate for the personal development of its students.

Our Trading Subsidiary provides a range of services for students including, a Supermarket, a pub, a nightclub, coffee and food outlets.
**Our Values**:
**Inclusive**: We actively support Equality and Diversity we adapt our services to reflect and meet the evolving needs of our members.

**Innovative** We look to the future seeking new opportunities, collaborations and partnerships; we are imaginative, creative and progressive
**Positive** We continually work to improve your Union, we are confident, optimistic and solution focused.
**Fun** We focus on making your time at University as enjoyable as possible.
**Supportive **We listen, look out for your best interests and make sure your voice is heard.
**Responsibilities**
- **Campaigns**

Under thegeneral direction of the Marketing and Communications Manager the main dutiesof the post are as follows:

- Working across the organisation to create and deliver creative engaging campaigns for a wide range of topics, such as Elections, Varisty, Black History Month, Spiking etc.
- Campaign planning
- Creating design briefs
- Workingcollaboratively with colleagues about campaign requirements and objectives
- Connect with teamsacross the organisation to develop innovative ideas to promote initiatives,products, events or services.
- Responsible for projectdirection, organising client feedback and ensuring a successful outcome.
- Supporting themarketing team in daily administrative tasks
- Work with studentsand student groups to find positive stories and create content for social mediaand press
- Proactivelymonitoring brand conversations within student and community audiences
- Assisting with marketresearch such as online focus groups, survey response analysis and more.

**Social Media**
- Create engaging Social Media Content for Facebook, Instagram, Twitter, You Tube and Tik Tok
- Social media scheduling for ongoing campaigns, creating engaging content while maintaining HUSU's tone of voice and brand guidelines
- Create social media campaigns and work with the team to manager overarching social media schedule

**Newsletter**
- Creating and collecting content for weekly Newsletter for students and staff

**Reporting and Information Management**
- Monitor the effectiveness of campaigns, writing accurate reports and project status notifications (including analytics reports)
- Complete projects to a specific schedule and within an agreed budget
- Source content for social channels and news stories from students, elected representatives and by attending cross campus activities/events
- Collecting performance data from campaigns and creating reports for the Marketing & Communications Manager

**PR**
- Working closely with the University on PR requests and support the President Team with media enquiries
- Coordinate media enquiries
- Maintain Media contact list

**General duties and responsibilities**
- Ensure confidentiallity at all times in the handling and dissemination of information and data, and embedding and implementing GDPR across the workload
- Carry out all duties in line with HUSU's policies and in line with the organisation's values and strategic aims
- Ensure the Health and Safety policy and procedures are followed at all times.
- Carry out any other duties as may be required from time to time under the overall scope of the role

**Person Specification**
**Essential**
- Degree, A Level, GCSE level/equivalent
- 6 months to 1 year experience in a similar role
- Social Media Scheduling tools
- Proven experience working with in a marketing environment
- Creation and delivery of engaging campaigns
- Copy writing
- Experience of briefing requirements to designers
- A comprehensive working knowledge of Microsoft Office packages
- Knowledge of processes involved in carrying out marketing campaigns
- Have administration experience and evidence of high standard of written and verbal communication skills including spelling and grammar
- Have experience of Microsoft Office
- Strong attention to detail, well organised and able to deliver to strict deadlines
- Creativity
- Knowledge about Marketing and the importance that it plays within an organisation
- Ability to deal effectively with a diverse range of people and activities
- Evidence of strong interpersonal skills
- Self-motivated
- Resilience, when faced with set backs, can overcome obst

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