Head of Retail Marketing
6 days ago
**WHO WE ARE**
Pottermore Publishing is the global, digital publisher of the Harry Potter and Fantastic Beasts series, as well as other audiobooks and eBooks from the Wizarding World. We aim to lead the way in innovative digital publishing and to bring new generations of readers together with long-standing fans, celebrating and bringing to life the stories that first began with the Boy Who Lived.
We operate under the same roof as The Blair Partnership, working as close colleagues with a shared culture. Together, we’re focused on making things happen to deliver real-world creative and commercial impact. We achieve this by believing and staying true to our values: Expertise, Partnership, Integrity, Creativity.
Pottermore Publishing is proud to be an equal opportunity workplace where all talent and potential is valued. We welcome people of different backgrounds, experiences, abilities, and perspectives and recognise the value that this adds to our business
**PURPOSE OF ROLE**
Support the Head of Marketing and broader marketing team in maximising product sales. This will include contributing to the development and implementation of marketing plans in line with business strategy, leveraging third party retail and library channels, and project managing business-critical initiatives.
- Driving sales of eBooks and digital audiobooks by working closely with internal and external commercial, creative and PR teams to develop and implement high impact, highly integrated marketing campaigns
- Managing two manager-level reports and working closely with the Creative Lead and wider team to deliver business goals
- Able to confidently deputise for the Head of Marketing in meetings, including with senior franchise stakeholders and key retail partners when required
- Support reports in early-stage projects, such as campaign planning or onboarding new retail partners (attending meetings, giving guidance, overseeing partner calls etc)
- Become expert on the franchise and its stakeholders to achieve results
- Oversee global retail marketing approvals and allocate tasks across the team, delivering accurate and efficient feedback
- Ensuring that marketing information and assets are supplied to partners on time and to exacting quality standards
**ESSENTIAL EXPERIENCE AND SKILLS**
- Strong understanding of digital marketing and merchandising, most likely from the retail, publishing, technology, digital media or entertainment sectors
- Integrated marketing campaign experience in product and retail channel marketing
- A confident, experienced manager who is able to support, challenge and develop the team including experienced, Marketing Manager-level staff
- Effective, concise upward communicator to ensure that the Head of Marketing is kept informed of key decisions and consulted on appropriate topics
- Able to work across multiple projects simultaneously and deliver against tight deadlines, executing down to fine detail with appropriate attention to local market needs
- A solid understanding of how to build internal and external relationships over the long term
- Collaborative, organised and with strong attention to detail
- Understanding of the importance of building a good team culture and taking an ‘all hands-on deck’ approach to your own work.
- Proficient in Microsoft Office including Word, Excel, PowerPoint and Teams
- Global experience in relationship management and marketing would be beneficial, as would knowledge of the Harry Potter and wider Wizarding WorldTM canon
**WHAT YOU CAN EXPECT FROM US**
- Competitive Salary
- Company Bonus Scheme
- Hybrid Working - 3 days/week in office, 2 days/week working from home.
- 33 days holiday (including bank holidays)
- Group Pension Plan where we contribute 5% and Life Assurance of 4 times salary
- Health Insurance (currently with Vitality) and Health Shield Cashback Plan
- Harry Potter Franchise Partner discounts and a free ticket to see Harry Potter & The Cursed Child on completion of probation
- Annual Creative Bursary
- Season Ticket Loan
- Cycle Scheme
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