Tiktok E-commerce

5 months ago

London, United Kingdom TikTok Full time

Responsibilities
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, Mountain View, New York, Sao Paulo,London, Paris, Berlin, Dubai, Mumbai, Singapore, Jakarta, Seoul and Tokyo.

Why Join Us
At TikTok, our people are humble, intelligent, compassionate and creative. We create to inspire - for you, for us, and for more than 1 billion users on our platform. We lead with curiosity and aim for the highest, never shying away from taking calculated risks and embracing ambiguity as it comes. Here, the opportunities are limitless for those who dare to pursue bold ideas that exist just beyond the boundary of possibility. Join us and make impact happen with a career at TikTok.

About the team
The E-Commerce Campaign Team is the core team to support the prosperity and development of local e-commerce business in the UK. As the integrated resource team, the Campaign Team will be responsible for leading the local business team and XFN teams in the UK local e-commerce campaign activities, such as Black Friday, Valentine's Day and other exciting local online campaigns. In the campaign team you will have the opportunity to experience multi-departmental collaboration, take on challenging projects and complete them with a sense of accomplishment.

**Responsibilities**:

- Conduct campaign research and strategy development for the UK market, create campaign strategy targeting user demographics, including hashtag challenges, short video, livestream operating procedures to drive campaign awareness according to the characteristics of local users;
- Plan the annual campaign calendar for the marketplace, execute against the plan by coordinating XFN teams, and conduct post-campaign analysis;
- Lead the implementation and execution of campaign policy, manage and control policy expense resources and be responsible for the effect of the policy based on the GMV goal;
- Understand the different needs of different segments of sellers, KA&SMB, develop the proper way and design dedicated policy for different groups of sellers;
- Collaborate with cross-departmental colleagues, e.g. uk strategy, resource management, data, merchant operations, and product operations etc to align information and integrate resources to achieve goals

**Qualifications**:

- At least 5 years of experience in the e-commerce industry with campaign operations, category promotion management related experience preferred;
- Self-motivated, strong communication and project management skills, adaptable to fast-paced and changing working environment;
- Keen user product awareness, familiar with domestic and interactive products;
- Familiar with the key data metrics of evaluating campaign performance, good at analysis and data oriented;
- Good at communication and coordination with cross functional teams;
- English as working language

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

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