Communications Assistant

4 months ago

Blackpool, United Kingdom Blackpool Teaching Hospitals NHS Foundation Trust Full time

This is a rare opportunity to join the busy and dedicated Communications team at Blackpool Teaching Hospitals, a large acute Trust on the North West coast.

As Communications Assistant, the successful applicant will undertake a range of important tasks to support the planning and delivery of the communications and engagement strategy of the Trust.

We are looking for an enthusiastic and creative team player to help make it possible to share critical guidance and information across the Trust's colleagues, patients, visitors and the wider general public - as well as tell the stories of the incredible people who work for the organisation.

**Duties will include, but are not limited to**:
Support with the production of press releases

Internal communications

Internal and external newsletters

Presentations and other supporting collateral

Arranging and attending meetings and events

Media monitoring

Distribution of a range of communications

Planning and distribution of social media content.

The post holder will work as part of a dynamic team to communicate with and secure the engagement of the local community, stakeholders and the workforce of BTH.

The successful applicant will need to handle a busy and constantly changing workload at a busy acute NHS Trust, working both independently and as part of the team.

The Trust’s Communications Team forms part of a wider blended team with East Lancashire Hospitals NHS Trust. This provides a unique and progressive take with multiple joint posts. Teams work closely together across both Trusts supporting around 15,000 colleagues and a wider population of almost 900,000 people.

Due to the nature of the role, some out of hours working, including evenings and weekends will be expected as and when necessary.

Our joint approach enables us to remove duplication, create greater capacity and maximise on our skill sets to concentrate on what really makes a difference. We are friendly, supportive and ambitious, setting high standards and encouraging each other to try new things, learn and grow every day. What this creates is an environment to be big, bold and brave, with the potential to be involved in new and exciting opportunities.

DUTIES AND RESPONSIBILITIES

Communications and Engagement

Support the communications team in the delivery of an effective communications service by commissioning, writing and co-ordinating compelling Trust related articles for use in internal and external publications, social media and web platforms.

Help produce the twice-weekly e-bulletin, ensuring essential information is included as well as information gathered from divisions and services.

Support the communications press office function by maintain an accurate record of all media enquiries ensuring they are logged, answered or referred on.

Draft press releases and non-contentious statements for authorisation by Head of Communications.

Monitor press coverage and maintain press cuttings, photo library and consent forms.

Help produce evaluation reports for informing the Board of activity (proactive and reactive) on a monthly basis.

Receive and provide sensitive information, which is complex in nature in response to difficult situations regarding the public/patients and media.

Facilitate individual communications campaign plans and co-ordinate a range of support communications activities such as internal and external communications.

Provide communications and engagement advice to staff such as media, corporate identity, reputation management and best practice.

Plan, organise and promote key communications events such as awareness days. Develop case studies which can be used in newsletters, press releases, website and social media platforms.

Provide communications advice and support to staff which may involve complicated, highly sensitive information.

Undertake photography/video recording for events, for specific publications and for the website and social media.

Regularly use specialist equipment, such as digital cameras and be responsible for the safe use of this expensive equipment.

Undertake surveys or audits, as necessary to own work, for example campaign evaluation, internal communications surveys.

Follow a range of work procedures and practices, majority non-routine, showing intermediate level of theoretical knowledge. This would include practical knowledge of office administration, media processes, communications and PR procedures, design and print techniques.

Social Media and Web Responsibilities

Be responsible for sourcing and creating new social media content that promotes the Trust and its events, creating captivating campaigns.

Be responsible for building the online community through the Trust’s social media platforms and monitor activity, providing reports and analysis.

Be responsible for monitoring and moderating social media activity, providing appropriate responses.

Lead on the monitoring and escalation of any potential PR issues arising on social media

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