Head of Commercial Sales

4 weeks ago


Leicester, United Kingdom Leicestershire County Cricket Club Full time

**About Leicestershire County Cricket Club**

Leicestershire County Cricket Club (LCCC) is one of eighteen first-class county clubs within the domestic cricket structure of England and Wales. It represents the historic county of Leicestershire as well as being representative of the county of Rutland. The Club's limited overs team is called the Leicestershire Foxes.

One of the Club’s aims is to make its county ground the “premium Leicestershire outdoor venue” for concerts and first-class events, with the delivery of an ambitious events programme once the pandemic is behind us. It also wants to improve the way it manages staff, create a diversity action plan, and host regular members’ forums. LCCC has a strong membership heritage and we are ambitious in our plans to increase our supporter base significantly over the next five years. This is a great but challenging time to join the Running Foxes.

**Job Role**:Head of Commercial Sales

**Reports to**:Commercial Director

**Job Profile**:To deliver the Club’s sales targets across the commercial operation and achieve exceptional customer service standards, whilst working within agreed budgets.

**Weekly hours**:A total of 35 hours per week, with flexibility over specific days worked and an emphasis on matchdays during the cricket season.

**Location**: Uptonsteel County Ground, Grace Road, Leicester, LE2 8AD

**Main Duties**:

- To proactively cultivate and nurture all business opportunities in order to maximise revenue and enlarge the Club’s customer base.
- To deliver commercial revenues in line with departmental targets across sponsorship, hospitality, advertising, club partnerships and any specifically identified events.
- To manage, motivate and ensure maximum performance from commercial sales executives.
- To deliver an outstanding customer experience at all cricket fixtures and specifically identified events
- To liaise closely with the stadia catering team in ensuring all hospitality food and beverage packages are delivered successfully
- To work closely with the Events, Marketing and Membership Managers to ensure that the Club’s CRM system is enhanced and used to its best advantage.
- To be present on all match days when fixtures or hospitality events are taking place; to conduct an effective customer service role by visiting the executive areas of the ground and liaising with group organisers and their guests.
- To liaise with the stadia catering team in preparation of rooms and facilities on match days and hospitality events.
- To conduct account management of key customers and Club sponsors in order to resolve customer problems promptly and always strive to optimise the quality of customer service, levels of business growth and customer satisfaction.
- Organisation and administration of all sponsor-related events
- To work closely with the Finance Manager to ensure that all customer sales invoices are produced, issued and paid in a timely manner.
- To produce detailed, accurate and up-to-date sales targets, forecasts and reports as and when required by the Commercial Director and to attend regular, weekly briefing meetings with commercial department line managers.
- To deliver to sponsors and partners what has been agreed within their agreements - this includes the administration of contracts, function sheets, invoices, match day itineraries, menus, tickets etc.
- To contribute and ensure a collaborative, professional and welcoming departmental and interdepartmental culture.
- To represent both the cricket club and commercial department with the highest levels of professionalism and integrity.

**Person Specification**

**Qualifications**:
The postholder will ideally have:

- Recognised or relevant qualification or experience.

**Training and Experience**:
**Essential**:

- A dynamic sales and marketing professional
- At least 2 years’ experience of working in a similar role.

**Desirable**:

- Experience of working in a customer-facing role
- Experience of working in a major sporting club environment

**Personal Attributes, Aptitudes and Abilities**:

- A highly motivated team player and strong leader.
- An impressive track record in driving sales and marketing and managing sales and marketing personnel.
- Ability to uncover new business and sales opportunities.
- Someone who enjoys leading and motivating staff.
- Someone who understands and is comfortable with the impact his/her decisions have on the bottom line.
- A natural entrepreneur.
- A 'Make it happen' mentality.
- Impressive telephone etiquette.
- Someone with an outgoing personality and who takes pride in their appearance and in giving a good impression as a representative of the Club.
- Exceptional communication and inter-personal skills, both written and verbal.
- Ability to deliver exceptional quality of customer service.
- Ability to be persuasive, firm, well-mannered and a good negotiator.
- Sensitive to customers’ needs and requirements.
- A positive attitude with



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