Digital Marketing Coordinator

2 days ago


Crowborough, United Kingdom Horder Healthcare Full time

**Digital Marketing Coordinator**

**Horder Healthcare is on?the?lookout?for an exceptional Digital Marketing Coordinator to join our Marketing team based in East Grinstead and Crowborough.**

This is an opportunity for a commercially minded person with significant experience in digital marketing. The right person will have a head for detail, a passion for data analytics, and the skill to produce meaningful reports. It would suit someone who hasa keen eye for cutting-edge technology, and a good understanding of what works and what doesn’t in marketing platforms.

**What?you'll?do**
- You will work closely with the technical team at our award-winning digital agency to plan, implement and manage PPC, SEO, social, and digital display strategies.
- You will be responsible for CMS management and overseeing our digital agency implement ongoing CRO and UX initiatives.
- You will have knowledge of CRM strategies and work closely with the PP Advisory team to map and develop the customer journey and effectively analyse data to inform future decision-making.
- You will oversee the management of customer reviews, implementing Microsoft Power Automate to create automated workflows to trigger customer reviews and case studies.
- You will work in collaboration with the Content Coordinator and the Marketing Assistant to manage, and implement website content, social posts, and monthly e-newsletters.
- You must oversee the management of HH’s business profile on Google Business and ensure posts are up to date.

**Who?you'll?be**
- Expert analyst and strategic thinker.
- Meticulously organised and process-driven.
- Skilled communicator.
- A good eye for brand recognition.

**What?you?need?to?have**
- Ideally educated to degree level and/or equivalent.
- Minimum 3 years of proven experience in digital marketing, preferably within the Healthcare sector although this is not necessary.
- Knowledge of ASANA or a similar project management system.
- Advanced knowledge of Google Analytics, Google AdWords, Google Tag Manager, and Data Studio reporting dashboards.
- Advanced knowledge of Excel.
- Knowledge of Microsoft 365 and SharePoint would be helpful but not necessary.
- Experience overseeing CRM.
- Practical experience with HTML, Hootsuite, Mailchimp, and WordPress or equivalent.
- An ability to deliver under pressure and respect deadlines.
- GDPR accreditation.



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