Head of Fundraising and Communications

3 months ago

Loughborough, United Kingdom The Baca Charity Full time

**Job Title**: Head of Fundraising and Communications

**Reporting To**: CEO

**Contract Type**: Permanent

**Location**: Loughborough with regular travel to Cambridge and any other locations where Baca’s services are delivered.

**Salary**:£35,310 - £42,800 Full Time

**Working Hours**:Full time - 37.5 hours per week

**Purpose of the role**

The Head of Fundraising and Communications is responsible for developing and implementing the:

- Fundraising strategy for Baca - ensuring we have the funds needed to undertake our work, that we continue to build a sustainable funding model that balances a range of funding streams and that donors feel engaged and part of the story of Baca.
- Communications and media strategy of the charity - ensuring that our communications to supporters, partners and within the media is excellent and on brand.
- Leadership and oversight of the Development Team.

**Position in the organisation**

In this role, you will be part of the Leadership Team and report directly to the charity’s Chief Executive. The role is currently responsible for a team of 2 people.

**Main responsibilities**

**Income**
- Provide strategic leadership, ensuring that the charity is focussed on sustainable income and not over reliant on any single donor or steam - including driving innovation to secure new income streams, testing new concepts, and assessing commercial viability.
- Develop, lead and deliver the Fundraising Strategy for Baca, ensuring sustainability of services with effective financial oversight of income plan.
- Lead the Development Team to be excellent - ensuring they are working in line with Baca’s Vision and Values, whilst maximising their skills, meeting targets and managing performance; providing excellent return on investment for the charity.
- Working with the team, ensure a robust strategy is in place which delivers against the budget, providing stretching but achievable targets.
- Ensure all activities are aligned with Baca’s Values and overall strategic direction and meets statutory and regulatory requirements and our ethical and sustainability policy.
- Responsible for ensuring all supporters have a clear stewardship plan which maximises their engagement with the charity and ensures that they feel engaged.
- Oversee the use of the donor data, in compliance with UK regulations.
- Review the effectiveness of the team periodically and implement change to maximise potential income.
- Develop and maintain policies and procedures relevant to the Fundraising Team.
- Ensure all risks are identified, communicated, and managed in line with Baca’s Values and enable the achievement of our strategic goals.
- Provide fundraising reports to the Board - ensuring that performance is monitored effectively and investment made strategically.

**Communication**
- Develop and outwork Baca’s communication strategy - to engage supporters and underpin income generation, raise awareness about the issues faced by child refugees without families, fleeing their countries from war, persecution and exploitation.
- Oversee the generation of tailored content (films, photographs, our annual report, donor updates, digital assets, website and socials etc) reflecting the work of Baca to maximise income, engage stakeholders and to raise awareness about the work of the charity.
- Ensure that our brand guidelines are kept up to date and outworked consistently across Baca’s internal and external communications.
- Drive the planning and execution of an integrated traditional and social media engagement strategy - to amplify key messages and create positive awareness amongst key stakeholder groups.
- Drive the development of policies and standards around all communications outputs and ensure they are implemented consistently in line with Baca’s Values.
- Ensure that the Values of the charity are reflected in all communications, and that corporate identity is applied consistently.

**Leadership duties**
- Serve as a fully active member of the Leadership Team, supporting the CEO in developing and delivering the organisational strategic objectives.
- As appropriate, speak into all areas of the charity - to help ensure that we work as effectively and efficiently as possible.
- Increase understanding and awareness across Baca regarding income generating activities, encouraging all staff, Trustees, Ambassadors and others make an active contribution towards income generation and promotion of the charity.
- Produce reports, investment proposals, presentations, and associated documents for internal and external audiences, including Trustees.
- Manage external stakeholders, attend events, and give presentations to drive awareness and support for Baca.
- Working as part of the Leadership Team, develop, maintain, monitor, and report on financial performance, budgets, and forecasts and KPIs.
- Ensure all income generation activities are fully integrated across Baca, recognising the importance that all of the team plays i

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