Content Creator

3 months ago

London, United Kingdom With Intelligence Full time

**Are you a persuasive storyteller who is interested in how data and technology can be used to shape finding resolutions?
We’re looking for an experienced content creator who can engage the investment and finance community with compelling and creative content, from articles and reports to videos and infographics. You're probably an experienced writer and editor who’s also turned their hand to commissioning multi-media content for a business or finance audience. You’ll be interested in investments, and quick to spot the trends that matter most to our audience within the data and research generated by our in-house editorial team.

Our content marketing powers our marketing campaigns across our website and social platforms, sparking dialogue with investors and the asset management community. You’ll enjoy taking a creative approach to developing campaign assets, working closely with the wider marketing, design, digital and commercial teams to deliver materials on time. You’ll be a clear communicator and strong relationship builder with exceptional project management skills.

This is a new role that reports to the head of content and works with them on the creation and delivery of the content used across marketing initiatives at With Intelligence. In this context content can include a wide variety of material and initiatives covering a wide variety of campaigns and digital projects.

We are looking for a skilled writer (experience of journalism would be ideal) who enjoys creating compelling content that explains and inspires. Experience of working in a similar role in a technical B2B company is required, preferably in a data or tech environment. You will need to be quick to understand complexity and skilled at explaining it in simple language or visual concepts.

You will work with a variety of stakeholders, including product, sales and product marketing to make sure that your content resonates with our audiences. You help maintain the marketing content calendar and communicate clearly and efficiently what will be available when. As well as creating you will work on the content ideas channel and work with the marketing team and others in the business to identify what content we need.

**Types of content and responsibilities you might be asked to work on**:

- Blog posts
- Longer form content including ebooks or white papers
- Video animations
- I nfographics
- Collateral including contemporary brochures
- The collation of existing content across the business into new formats and marketing campaigns
- Dynamic PDFs
- Video production of interviews and talking heads
- Presentations for events
- Soundbites for campaigns and the campaign teams
- Contributing towards compelling agendas and promotional pieces to promote our events

**We’d like the following experience - but more important are excellent writing and communication skills and the ability to work with a range of stakeholders**:

- Creating compelling content for all stages of the buyer journey - with a focus on the top of the funnel
- Gated content and best practice around when to gate and when to show
- Curating content
- Content calendars and great communication skills so people know what’s happening when
- Atomising and re purposing content
- Using content for effective demand generation
- Sub editing
- Writing in plain English and contemporary business style - lively, friendly, simple

**Our benefits include**:

- 24 days annual leave rising to 29 days
- Enhanced paternity leave
- Medicash (Health Cash Plans)
- Wellness Days
- Flexible Fridays (Opportunity to finish early)
- Birthday day off
- Employee assistance program
- Travel loan scheme
- Charity days
- Breakfast provided
- Social Events throughout the year
- Flexible working arrangements (Hybrid or Remote options)

**Our Company**:
With Intelligence is based at One London Wall, Barbican, London EC2Y 5EA. We offer amazing benefits, free breakfast daily and drinks provided all day, every day. We actively encourage social networks that oversee activities from sports, book reading to rock climbing, that you are free to join. As part of our company, you will enjoy the benefits of an open plan office and working with a social and energetic team. With Intelligence provides exclusive editorial, research, data and events for senior executives within the asset management industry. These include hedge funds, private credit, private equity, real estate and traditional asset management, and our editorial brands are seen as market leaders in providing asset manager sales and IR execs with the actionable information they require to help them raise and retain assets. To maintain and grow our leading position in the market we need to continue to hire highly motivated, thoughtful and to ensure our subscribers are getting the exclusive intelligence they need first, and most comprehensively, through our range of services. If you are interested so far in what you have read, please apply, we look forward

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