Marketing Engagement Executive

5 months ago

Leicester, United Kingdom Blue Light Card Full time

**The **Role and the Team
There’s never been a better time to join the team at Blue Light Card. We’re now an international business following our launch in Sydney, Australia.

Due to growth we have an exciting opportunity within our marketing team for a Marketing Engagement Executive. We’re looking for someone who can help us continue to build our Blue Light Card and Defence Discount Service community and increase brand awareness.

Reporting to the Senior Marketing Engagement Manager and working closely with the wider team, the Marketing Engagement Executive will build and sustain a network of contacts, in particular raising the profile of Defence Discount Service within the armed forces community and beyond.

**Our Culture**

Our Blue Light Card culture is built on our relationships and our members are at the heart of everything we do. Alongside our members and partners, our people are integral to helping create the unique experience we deliver, and we’re committed to creating a place that our team love to work, and people want to join.

As a market leading benefits service to the Blue light community and armed forces, we’re proud to work with well-known online and high street retailers across the UK. We are a fast-moving business and are always looking to adapt and innovate how we approach what we do.

We're proud of our unique culture at our HQ in Cossington. You’ll start to see why it’s a great place to work and even if you’re not expected to be in the office everyday - you may just want to be We're officially recognised as a Top 100 Great Place To Work UK and one of the UK's Best Workplaces for Wellbeing.

**What **You’ll Do**
- Nurture and develop relationships with the defence/armed forces community to ensure our brand is front of mind
- Work with data and insights and conduct your own research to gain a better understanding of the armed forces community and their needs
- Develop targeted outreach lists and campaigns to support member acquisition and maintain contact with key stakeholders, sharing relevant news and offers
- Provide content and tools to relevant organisations to make it easy for them to communicate our benefits via their internal channels
- Support with the creation of a calendar of events and planning for upcoming events
- Support with event set-up and attend a variety of events across the UK

**What **You’ll Bring**
- Experience of working in a marketing role and executing strategies to increase brand awareness
- Copywriting skills and excellent communication skills, with the ability to present information clearly to members or organisations
- Experience of planning and attending events and exhibitions
- Established organisational skills and ability to work on multiple projects to meet deadlines
- Ability to use own initiative and take a proactive approach with new ideas
- A degree or qualification in Marketing or a similar discipline is desirable
- Experience of working within a member-based organisation or alongside NHS trusts, emergency services or armed forces would be desirable
- Good IT skills and knowledge of MS Office, CRM systems or database management
- Full UK Driving Licence and flexibility to travel across the UK and attend events outside of office working hours

**What We Offer**
- Hybrid working and flexible hours
- Free onsite parking
- 25 days plus public holidays, buy and sell and an additional day off for your birthday
- A company bonus scheme
- Great social events e.g. Christmas party, family fun day, summer party, sports matches
- Relaxed dress code and modern office space (games area, chill-out areas, book club, free coffee/tea/soft drinks/snacks)
- Onsite gym (including access to free HIIT & stretch classes)
- Learning and development opportunities
- Group auto-enrolment pension plan
- Enhanced maternity, paternity, sick pay
- Company funded private medical insurance
- Employee assistance programme (including mental health support)

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