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Senior Digital Media Executive
3 weeks ago
We are delighted to be working with a leading agency in Belfast who are looking for a Senior Digital Media Executive.
**What this role requires**:
- This role is focused on analysing activity and delivering client recommendations across a wide range of digital channels.
- Ability to provide post campaign analysis using Google Analytics and other analytical platforms.
- An excellent understanding of Microsoft Excel.
- Act as digital media lead on smaller accounts.
- Understanding and experience of content partnerships.
- Identifying key insights from background information and research findings.
- Building, developing and analysing performance data via Looker Studio.
- Ability to keep up to date with industry trends.
- Knowledge and ability to use third party advertising platforms.
- Excellent project management skills.
- Ability to build relationships with digital suppliers and partner agencies, where appropriate.
- Ability to work on your own initiative and as part of a team.
- Excellent presentation compilation skills.
- Manage day-to-day administration.
**Essential Criteria**
- 2 years + experience in a similar digital role.
- Experience with minimum of 4 digital ad serving platforms.
- Fluency in using Looker Studio, Google Ads and Google Analytics.
- Media campaign planning experience and managing digital budgets.
- Experience using Google Analytics and reporting on campaign results and making
recommendations.
**Necessary qualities**:
- Excellent written and verbal communication skills.
- Strong initiative with excellent interpersonal and customer service skills.
- Strong problem solving and decision-making skills.
- Keen attention to detail with strong organisational and administration skills.
- Appreciation for the creative process and skilled at working with creative teams and advising them of digital specifications and limitations.
- A strong negotiator with digital media suppliers.
- Ability to work under pressure, adhering to tight deadlines with occasional long hours.
- Ability to give and take constructive criticism.
**Financial accountability**:
- Source and evaluate competitive prices for digital display activity.
- Ensure media plans and cost management tables are accurate.
- Accurately raise media purchase orders and provide corresponding media plans to finance dept for invoicing matching.
- Flag potential budget spend / overspend to Account Management and clients and manage this through.
- Accurately track and record hours worked on various projects.
If you are interested in this role, please click the APPLY button.
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