Digital Shelf

3 months ago

London, United Kingdom Newell Brands Full time

Position title**:Digital Shelf & Experience Specialist - eCommerce**
Location: London (Hammersmith), UK or multiple locations in Europe (hybrid working)
Reports to: Senior Manager, Digital Media & Omni Enablement
Contract type: Permanent, full-time

**Job summary**

As a Digital Content Delivery Specialist, you will handle the **digital presence and content of products on various retailer websites** and ensure the best-in-class digital shelf execution across EMEA retailers.

Your role will involve collaborating with internal teams and third parties, utilizing content syndication tools, monitoring and optimizing digital content, and providing insights to improve SEO/SEA and gain market share in the digital space.

You will partner with eCommerce Creative Production team to provide input and requirements when identifying digital shelf optimization needs and ensure all deliverables are maintained in **Salsify**.

You will also closely partner with trade team to understand priority portfolio and customers’ priorities.

***Key responsibilities**:

- Lead digital shelf execution from item set up to optimization for top EMEA retailers
- Collaborate with internal teams (Sales, Customer Marketing, Brand Marketing, Retail Customers, eCommerce) as well as 3rd parties to deliver best-in-class digital shelf execution, including content, assets, and specifications for products on various retailer websites
- Own the end-to-end quality assurance and validation of digital content, and lead the development of business processes and solutions around product catalogs and content management
- Use syndication and content monitoring tools to deliver and track content at retail customers
- Write transformation rules, build channels and other activation of **Salsify** capabilities
- Drive internal and external content scorecard including competitive benchmarking, improvement opportunities and retail specificities
- Provide digital shelf insights in terms of share of search and collaborate with performance marketing team to improve SEO/SEA

**Minimum requirements**:

- 3+ years of experience leading the development and execution of content strategy, including development of copy, photography, video, rich media, landing pages, etc.
- BS/BA or University degree in Business or similar field
- Extensive experience with **Salsify**:

- Fluent English (written & spoken)

**Preferred**:

- Detail-oriented and deadline-focused.
- Business acumen and problem-solving skills.
- Independent, proactive, and solutions oriented.
- Excellent written and verbal communication skills.
- Experience in Consumer Packaged Goods, FMCG, or consumer durables preferred.

**We offer**

Newell Brands has a strong footprint in the EMEA region with several thousand employees spread over many corporate offices and manufacturing facilities. A wide portfolio of our brands is strongly represented across the region including Parker, Sistema, Spontex, Crockpot, NUK, Coleman, Yankee Candle and many more.
Join us and benefit from:

- LinkedIn Learning with 17,000 courses to choose from
- Corporate Citizenship Philosophies - environmentally sustainable and socially sensitive business practices
- Discount for some of our products of brands Parker, DYMO, Sharpie, Contigo and others
- Global Service Anniversary Program - recognition of milestone service anniversaries and birthdays
- Global company with development opportunities, both locally and internationally
- Core Values: Integrity, Teamwork, Passion for Winning, Ownership, Leadership

***Are you interested?**

LI-SM1 #LI-Hybrid

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