Digital Marketing Executive

3 weeks ago

Witney, United Kingdom Global CTS Ltd Full time

**B2B Digital Marketing Executive, Witney, Oxfordshire, UK (hybrid working)**
**£25,000 - £32,000**

**37 DAYS HOLIDAY**
**We are looking for dynamic, creative talent to develop innovative and inspirational marketing campaigns which will reach new customers and audiences to help drive our business growth. You will be degree educated with a history in B2B marketing withinengineering or technology.**
**Benefits - LOTS**
- 22 days leave
- 1 Friday off each month
- Christmas Shut Down - holidays gifted
- Health Care including eye cover
- Life Insurance
- Ride to Work Scheme
- Study Assistance
- Birthday off
- Pension
- Parking

**Our Client**
They work with customers to develop innovative, inspirational, intelligent embedded systems for the new generation of user interfaces and devices. They aim to inspire through technology and delight customers with their approach to enhance user’s experience.We collaborate with our customers to create integrated systems, delivering an exciting product journey to enable them to turn their concepts to reality and differentiating them within their market.
**About the role**
- Hands-on role will develop and execute an integrated digital marketing strategy promoting our company, products and services, this outreach will reach new customers and audiences effectively, to help drive our business growth via existing and new channels
- High-level analytical skills to continuously monitor traffic, engagement and deliver insights to the teams
- Continually adapt to new platforms, content and styles to maximise engagement
- Create and execute engaging digital channel campaigns and foster engagement across the company to maximise the outreach opportunities
- Engage with key opinion leaders, groups and influencers to increase outreach
- Update, monitor and develop the corporate website to grow awareness and conversions
- Collaborate with our website partner to ensure continuous website SEO/SEM/UX/UI optimisation
- Design, produce and optimise branded marketing material to support the delivery of marketing campaigns and PR activities (including images, video, newsletters, digital and printed brochures, whitepapers and datasheets)
- Ensure brand consistency across online and offline platforms
- Copywriting and content creation/ management for the website and social media
- Live and breathe social media with the ability to communicate the benefits of utilising our online marketing mix to position the company

We require a creative flair and a good eye for photography, design, and styling, experience using Google Analytics to create reports would be advantageous. Previous experience of using Adobe Creative suite products (Photoshop, InDesign) alongside the abilityto use Vimeo and other platforms to create customised content.
**Skills**
- Strong IT, social media, digital marketing, and online networking expertise
- Strong understanding of marketing with a relevant qualification
- Demonstrated success within previous digital marketing positions
- Technology: Thorough understanding of digital marketing platforms and willingness to learn new developments and techniques that will help to drive our position and outreach
- Motivated, ambitious, confident, proactive, and organised; driven to further develop the role to increase impact
- Cultural diversity: understands and wholly embraces the value that cultural diversity brings to the workplace and society

For further information please contact Helen at Global CTS Recruitment

**Global CTS Limited

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