Retail Marketing Executive
3 weeks ago
TYPE: Fixed term until March 2029 *Possibility to extend the contract
WORKING HOURS: Monday to Friday, 8 hours per day
SALARY: £27.5-30K depending on experience
START: ASAP
LOCATION: London, Hybrid work
Retail Marketing Executive Main Duties
Overall
・Support the implementation of the Retail Marketing Plan.
・Work collaboratively with the Buying & Merchandising team, Retail Marketing team, and Front of House team to deliver multi-channel product launches.
・Assist with the management of all retail promotional materials (printed and digital) including but not limited to event flyers, POP labels, onsite marketing, digital screens, and A Board content.
・Assist with the production of all retail visual assets, including photography and videography.
・Work with the Front of House team to deliver an omnichannel retail experience.
Social media
・Support with executing social media plans for the retail business by creating engaging posts for Facebook, Instagram, and other channels, that drive click-throughs to the online shop that result in conversions.
・Coordinate and plan newsletter content in line with the Retail Marketing Plan.
・Help maintain relationships with media buying and digital agencies, supporting the day-to-day coordination of campaign activities, and supplying assets (copy and imagery).
eCommerce & Photography
・Plan and execute photography and videography for the retail business in collaboration with the eCommerce & Digital Content Executive, adapting images for the appropriate channels, including the eCommerce site, social media, newsletter, paid media, and print advertising campaigns.
・Support with the optimization of all digital content, working with external agencies to enhance SEO.
・Monitor the inbox for the online shop and respond to customer service queries where required.
- At least 1-2 years’ experience working in a similar retail marketing role.
- Excellent copywriting skills, with the ability to adapt tone to suit different channels.
- Knowledge of social media platforms, specifically, Facebook, Instagram, LinkedIn, YouTube, X (Twitter), and Pinterest, and experience with social media scheduling and listening platforms (e.g. Sprout Social).
- SEO skills and knowledge.
- Proven experience in coordinating photoshoots for eCommerce and marketing channels.
- Core IT skills, including proficiency in MS Office suite.
- Experience working across different teams.
- Practised in delivering to tight deadlines.
- An understanding of Japan and Japanese cultures is preferred
All applicants for Retail Marketing Executive must have the right to work in the UK as the Company is not able to offer visa support.
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