Social Media Executive
4 days ago
**Context**
We are looking for a creative and vivacious individual who is used to thinking of ‘outside the box’ ideas to engage and captivate their audience.
The digital team works closely across many other functions within the company to maximize and continuously improve the contribution that digital makes to INTO’s performance.
The Social Media Marketing Executive will strategically create, source, distribute and schedule relevant and engaging content specific to each of INTO’s central social media channels, with the aim of encouraging action and growing the audience base.
The channels you’ll work most closely with (but are not limited to) are Facebook, Instagram, Twitter, LinkedIn, YouTube and the INTO Study Blog.
**Key Accountabilities**:
- To help build and implement INTO’s social media strategy and support the management of English language channels globally.
- To support the ongoing management, training and monitoring of INTO’s global social media
- activity in key regions and universities.
- To measure and report on social media activity across the global network.
- Be an ever-flowing fountain of creative ideas for content and campaigns for all social media channels.
- Assist in the development of the INTO Study blog - creating, commissioning and curating content.
- Be a guru of social media community management, responsible for nurturing an engaged and active fan/ follower base.
- Manage social media enquiries promptly and efficiently.
- Identify and engage with key influencers in the international study space.
- Support the account management of INTO’s network of Marketing Coordinators and regional offices.
- Report on social media growth and key metrics, demonstrating its value to the wider organisation and our university partners.
- Work closely with the Local Language Social Media Executive to amplify English content onto Chinese social media channels.
- Support the Social Media Manager with paid social media activity where needed.
**Location**
This role is based in sunny Brighton, however, flexible working is here to stay and so we would be happy for this person to come into the office 2-3 days a week so you can also enjoy the team dynamic.
**About Us**
INTO University Partnerships is an independent organisation committed to expanding higher education and career opportunities for students across the globe.
We believe in the power of education to transform lives. We believe that movement of students leads to movement of ideas, which in turn creates better and more successful societies.
We connect students seeking quality international education with leading universities worldwide aspiring to widen their global reach and impact. Achieving the best learning experience and career prospects for students is central to our mission.
Since our inception in 2005, INTO has pioneered innovation in international education and created ground-breaking partnerships with 30 universities in the US, UK and Australia. We have so far helped more than 130,000 students from 190 countries realise their dream of achieving a degree from a world-class university. We also equip students to get a head start in building a career. We do this by offering exceptional academic and employability skills programmes.
We are active in over 120 countries and provide unrivalled personalised service to international students with more than 1,500 experienced staff worldwide and a global network of 2,000 recruitment partners.
INTO Giving is the charitable arm of INTO University Partnerships and is committed to increasing access to education and improving the quality of education for disadvantaged young people around the world. INTO employees are encouraged to take an active role in INTO Giving.
**Job Types**: Full-time, Permanent
**Salary**: £20,000.00-£25,000.00 per year
**Benefits**:
- Additional leave
- Company pension
- Cycle to work scheme
- Flexitime
- Sick pay
- Wellness programmes
- Work from home
Schedule:
- Monday to Friday
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