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Social Media Exec

4 weeks ago

Worsley, United Kingdom House of Fashion Associates Ltd Full time

SOCIAL MEDIA EXECUTIVE (TIK TOK, INSTAGRAM, FACEBOOK, PINTEREST)
UP TP £28K

Working closely with the creative team to grow brand awareness over all social media channels. You will create social media content that helps shape and tell the brand story on our Social Media platforms. Working at pace, you will be passionate about growing brands awareness, creating social media campaigns that create value above and beyond the brands products.

Supporting the Social team, you will create a highly engaged Social Media community and influencer audience on all Social channels. You will support the wider ecommerce team to make sure social media campaigns are aligned with trading plans and product objectives

**DUTIES**

You will be working on the day-to-day management of social media channels, including **Tik Tok, Instagram, Facebook, and Pinterest.**
- This includes content creation, scheduling, reporting, and community and influencer management.
- Manage the Social Media Campaign Calendar, working with the Marketing Manager to keep social campaign activity aligned with trading calendars.
- As part of the social content strategy, you will work alongside the influencer team and the influencer gifting programme to get the most out of re-purposing UGC.
- Alongside scheduled content, responsive and live content creation is key to the brand. You will be passionate about jumping on new trends and opportunities for lives. Daily, create reactive content **on Facebook, Tik Tok, and Instagram, that responds to social trends.**:
Community management will be a daily responsibility, creating an authentic and genuine relationship with the brands followers and influencers, and maintaining brand voice at all times. This involves
making sure Customer Service and Influencer queries are answered in a timely fashion, along with providing a positive daily interaction with our social media followers.
- Brief social content asset creation into the creative team, collaborating to plan and create content for social media.
- Meet regularly with the social content creation team to ensure deadlines are met.
- Help shape the brand TOV on social channels, making sure it is aligned with brand guidelines.
- Circulate to the wider business social media content and campaigns that you are proud of.
- Help shape the social media campaign and content strategy.
- Support the Senior Social Media Executive with insights on channel performance, using Google Analytics and in-app insight, suggesting opportunities.
- Be aware of trends in social media content creation, and present these in team meetings.

**PLANNING**

Organisation of daily workload, including prioritisation
- Populate the Social Media Calendar and work in advance
- Record costs
- Feed into the organic Social media strategy for each quarter
- Manage the briefing process for creative asset production & photography
- Plan at least 2 quarters ahead
- Adhere to our brand guidelines ensuring onsite content is on brand and produced in a customer focused manner

**CPD Actively commit to self-development**
- Set targets and goals
- Ownership and accountability of PD
- Actively a culture of CPD within the team and wider business

**TEAM WORK**

Actively commit to self-development
- Set targets and goals
- Ownership and accountability of PD
- Actively a culture of CPD within the team and wider business

**Actively commit to self-development**
- Set targets and goals
- Ownership and accountability of PD
- Actively a culture of CPD within the team and wider business

**COMMERCIAL AWARENESS**
- Foster a professional and positive image of brand and the marketing department internally and externally at all times
- Share feedback and receive feedback in a positive manner
- Suggest any new tools or processes for developing communication

**ESSENTIAL TO HAVE**

2 + years experience wokring in Social Media for successful online fashion / homeware/beauty brands
- app editing, such as Meta Creator Studio and Tik Tok Creative Centre**:

- Use of Google Analytics, in-app insights
- Product knowledge and understanding of the homeware market
- A clear understanding of who our customer is and what their expectations are
- Excellent communication skills: both written and verbal
- Excellent people skills and ability to negotiate
- Work at pace
- Creative
- Highly organised
- Good at planning
- Commercially minded
- Awareness of e-commerce
- Strong understanding of social media content creation best practise

Monday to Friday 0900 to 5.00
Office based - amazing head offices in Greater Manchester
Great career progression

**Job Types**: Full-time, Permanent

**Salary**: Up to £28,000.00 per year

**Benefits**:

- Free parking
- On-site parking

Schedule:

- 8 hour shift
- Day shift
- Monday to Friday
- No weekends

Ability to commute/relocate:

- Worsley, Greater Manchester: reliably commute or plan to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

**Experience**:

- TIK TOK instagra

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