Head of Content

3 weeks ago

London, United Kingdom BRYTER Full time

**About BRYTER**

BRYTER was named Leading Legal Technology of the Year by the Financial Times, listed as one of the top 100 European B2B soonicorns by Sifted and one of the hottest startups by Wired.

At BRYTER, we are remote-first, with office hubs in London, Frankfurt, and New York. Being remote-first means we have invested a lot in creating our own cultural reality: one that places our team members at the center of everything. Being remote-first means we have a diverse, encouraging and hands-on culture and we are looking for a bright, high-energy individual with a passion to learn and contribute to the success of the company as a whole.

**Being Head of Content with us**

As Head of Content, you will be responsible for developing and executing a content strategy that helps meet our ambitious business goals. You will be responsible for growing our brand awareness, generating pipeline through content marketing, and driving organic traffic to our website through SEO.

You are an experienced B2B content marketer, and first and foremost a great storyteller. You love the opportunity B2B content marketing presents for taking complex topics and turning them into something digestible and engaging.

In this role, you will report directly to the VP of Marketing and work closely with the CEO and others in the Leadership Team as the person owning the overall content strategy and voice of the company. You will collaborate closely with the rest of the Marketing Team including the Marketing Designer, Growth Marketing Manager and Technical Website Owner. You will also work very closely with Sales and Product teams to execute on content strategy and provide input to ensure a consistent delivery of high-quality, high-impact content across channels.

This role is fundamental to our global growth strategy as we look to expand our customer base globally and launch new products.

**Responsibilities**
- Develop, execute and own the content strategy including setting clear goals and measuring impact.
- Lead, develop and execute SEO efforts to drive organic traffic to the website, with the support of a Technical Website Manager.
- Generate organic traffic to the website and convert that traffic into inbound leads.
- Measure the impact of content performance using tools like Google Analytics, Hubspot, and SEMrush to make data-driven recommendations to optimize content strategy and distribution channels.
- Work cross-functionally with Sales and Product Teams, including on the distribution and promotion of key content assets.
- Work with customers and community members to create case studies.

**About you**
- An expert storyteller with exceptional writing and editing skills capable of adjusting messaging and tone based on the audience and channel.
- Strong attention to detail.
- Minimum 6 years’ experience working in a B2B content marketing role, with at least 3 years leading content marketing efforts.
- Bachelor’s degree in English, journalism, comms, or related field.
- Ability to distil technical concepts into digestible, engaging content.
- Highly proactive, self-starter who is willing to get stuck-in - combining both strategy with execution.
- Track record of developing and executing content strategies that drive lead generation and brand awareness.
- Strong knowledge of SEO principles with experience in keyword research and optimization techniques.
- Proven understanding of how to analyze data to validate ideas and measure impact of content marketing.
- Organized, with strong project management abilities - able to prioritize and manage multiple projects at once.
- Fluent English Speaker.
- Familiarity with marketing platforms like HubSpot.
- We’re looking for someone based in UK with ability to come into our London office in Shoreditch from time to time.

**Why work at BRYTER**
- As Head of Content, you have the unique opportunity to be a key member of the Marketing team as we drive growth and pipeline as we expand globally and launch new products.
- You will have the flexibility of working at a remote-first company.
- A competitive salary.
- 30 days holiday.
- New, premium office space at Fora, Great Eastern Street with access to gym and other benefits.

**What is it like to work at BRYTER?**

We are a remote-first Software-as-a-Service company, with people across UK, Europe, and the USA. We believe that teams are more important than businesses and we are convinced that the right team can have the greatest impact. Our management team has successfully built, scaled and sold companies before and wants to create an environment where everyone can grow to their full potential and flourish.

We want our team members to take responsibility, to understand the mission and, ultimately, to be happy. That is why our organization is optimized to foster employee happiness, allowing everyone to have as much ownership, autonomy and mastery as possible. If you want to hear it straight from the horse’s mouth on what this means, how wo

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