Head of Savings Marketing

2 months ago

London, United Kingdom Belmont Green Finance Limited Full time

**About us**

More than ever before, borrowers need a lender that will react and respond when they are faced with financial complexity. Vida is the mortgage lending specialist with a clear focus on helping more customers in their home ownership journey, unravelling complex situations, and making the process clear and simple.

Working exclusively with expert intermediary partners, Vida combines cutting-edge technology with skilled and caring people to deliver an efficient and differentiated customer experience. With over 11,000 customers we have lent over £2.1bn since our launch in 2015, but we want to do more. By continuing to invest in technology, people, and process to ensure we deliver a market leading proposition that helps more people with a wider range of home buying needs.

We are flexible and efficient; we cut through complexity and never accept second best.

At Vida, we always keep our promises, what you see is what you get, and it will never change. Put simply, Vida helps those who are typically ignored by high street banks to get life moving.

With three offices in Egham, London, and Skipton, we bring teams together regularly to collaborate but empower our colleagues to have more choice around when and where they work on the days they are not in the office, with colleagues working remotely in various locations across the UK.

**Our Values**

Our values lie at the heart of everything we do and provide a frame of reference for the behaviour we expect to see in our people every day. Refreshed in 2020, we look for these qualities when hiring new talent into the organisation, and they underpin our approach to personal development and performance management for all our people. We are:
**Visionary**:

- We innovate and break old habits, thinking big and pushing boundaries together as one team.

**Inclusive** - We value each other’s differences and work to see people for who they really are.

**Dynamic** - We are flexible and fast, cutting through complexity and never accepting second best.

**Authentic** - We are honest and genuine, what you see is what you get.

**Role main purpose**:
Vida are at the beginning of the journey to launch a new retail savings brand in the UK.

This is a rare opportunity to shape a new savings brand and lead on the development of best in class marketing and digital strategy in support of the business.

The Head of Savings Marketing’s primary responsibility will be to own and drive the marketing and digital strategy.

As a key member of the Marketing Leadership team, the role holder will build the marketing, digital and communications resources and plans required in preparation for the launch of the savings proposition and own the ongoing savings marketing activity post launch in support of the business plan.

As Subject Matter Expert, the HoSM will nurture and strengthen relationships with key outsourced partners to ensure effective implementation o the savings marketing strategy.

The HoSM will also be responsible for cultivating valuable partnerships with lead generation partners such as aggregators and affiliated and optimising arrangements to drive effective acquisitions.

**Key Responsibilities**
- Establish the Savings brand and associated collateral.
- Develop a strong understanding of Vida’s business model to guarantee alignment across all business areas.
- Initiate the development and implementation of an effective Savings Marketing and Digital plan to support the business plan.
- Develop a new website and app in partnership with key outsourced partners.
- Build a communications and content strategy in support of the wider Savings Marketing plan.
- Determine an efficient acquisition strategy to support the introduction and growth of the Savings Business.
- Design and employ robust in-life client communications to acquire, retain and increase customer value.
- Propose and distribute successful marketing campaigns.
- Build internal stakeholder relationships to ensure effective delivery of the Savings Marketing plan.
- Utilise internal and external data to drive an insight-led marketing development strategy.
- Become the Savings Marketing Subject Matter Expert
- Maintain the highest standard of integrity in all business relationships.

**Requirements**:

- An expert in marketing, communications and digital delivery within a regulated business.
- Previous ownership of a Savings Marketing strategy including; brochureware content, introducer relations, customer acquisition/CPA, Omni channel marketing (PESO), PR, communications, customer collateral, campaign management and in-life customer engagement.
- Ideally familiarity with white-label online savings solutions.
- Prior experience successfully cultivating relationships with lead generation partners including aggregators.
- Strong understanding of FCA regulation and the principles of Consumer Duty.

**Our Culture**

As an equal opportunities employer, Belmont Green and Vida are committed to the equal treatment of

  • Head of Savings

    1 month ago

    London, United Kingdom Vanquis Bank Full time

    **Location**: London, Bradford, Chatham, Petersfield**Salary**: **Closing Date**: Tuesday 16 April 2024- We’re Vanquis Banking Group plc, a FTSE All Share company, and a leading specialist bank, focused on the near prime and mid cost credit markets.- The Group has been providing financial inclusion, which supports social mobility, to those whose needs have...

  • Head of Marketing

    6 days ago

    London, United Kingdom Chotto Matte - Head Office Full time

    Head of Marketing - Chotto Matte Here at Chotto Matte Head Office London, we are looking for an experienced Head of Marketing to join our team. It is a great opportunity to become part of a diverse, inclusive, and passionate environment that puts extraordinary culinary experience and customer service at the forefront. The Head of Marketing will help create...

  • Head of Marketing

    2 days ago

    London, United Kingdom Chotto Matte - Head Office Full time

    Head of Marketing **Competitive Salary plus **10% Bonus.** Here at Chotto Matte Head Office London, we are looking for an experienced Head of Marketing to join our team. It is a great opportunity to become part of a diverse, inclusive, and passionate environment that puts extraordinary culinary experience and customer service at the forefront. The Head of...

  • Head of Marketing Uk

    4 days ago

    London, United Kingdom Sticks'n'Sushi Marketing Full time

    **We are looking for a strategic and tactical Head of Marketing to head up our UK market!** IRASSHAIMASE! **About the role** As the new Head of Marketing UK, you will have a unique opportunity to form the position and together with internal and external stakeholders play a key role in taking the commercial platform of Sticks’n’Sushi UK to the next...

  • Head of Product Marketing

    4 weeks ago

    London, United Kingdom Armstrong Lloyd - Marketing Recruitment Full time

    Are you a product marketing leader with a passion for driving positive impact in the software/ or technology or utilities sectors? Join our client as their Head of Product Marketing (Global) and play a vital role in shaping the future of the industry. As the Head of Product Marketing, you will lead the development and execution of go-to-market plans for...

  • Head of Project Management

    6 days ago

    London, United Kingdom Nightcap Head Office Full time

    As a Marketing Manager you’ll be an integral part of our dynamic marketing team, playing a pivotal role in developing and executing marketing strategies and key activities across all our brands. This role requires a creative and strategic thinker who collaborates well in a team, and can elevate of brands’ presence, engage customers, and drive revenue...

  • Head of Project Management

    1 day ago

    London, United Kingdom Nightcap Head Office Full time

    As a Marketing Manager you’ll be an integral part of our dynamic marketing team, playing a pivotal role in developing and executing marketing strategies and key activities across all our brands. This role requires a creative and strategic thinker who collaborates well in a team, and can elevate of brands’ presence, engage customers, and drive revenue...

  • Content Writer

    1 month ago

    London, United Kingdom HEAD Full time

    We are looking for an experienced Digital Copywriter to join our ever-expanding marketing team based in London. You'll work with our Ecom team to refine tone of voice, develop brand and campaign messaging and support marketing channel owners to deliver stand-out copy. AUFGABEN ~ Key Responsibilities: ANGEBOT Contact ~ Please put the job title...

  • Head of Marketing

    2 days ago

    London, United Kingdom Fashion & Retail Personnel Full time €70,000

    Our client is designing and manufacturing high end accessories with style and quality at the heart of what they do. They are seeking a talented and experienced head of marketing to lead their marketing team and drive the brand to new heights. As the head of marketing, you will be a key player in shaping and executing our company's marketing strategy....

  • Head of Marketing

    2 days ago

    London, United Kingdom Fashion & Retail Personnel Full time €70,000

    Our client is designing and manufacturing high end accessories with style and quality at the heart of what they do. They are seeking a talented and experienced head of marketing to lead their marketing team and drive the brand to new heights. As the head of marketing, you will be a key player in shaping and executing our company's marketing strategy....

  • Head of Marketing Strategy

    7 days ago

    London, United Kingdom House of CB Full time

    JOB DESCRIPTION We have an exciting opportunity for a passionate Head of Marketing Strategy to join House of CB  The Head of Marketing Strategy will develop a long-term marketing strategy and oversee brand marketing and creative direction across all channels for the development of the HOCB brand. RESPONSIBILITIES • Develop and maintain annual...

  • Head of Marketing

    5 days ago

    London, United Kingdom Jollibee - Head office Full time

    **_Welcome to the first day of your new journey with Jollibee!_** We’re still a new player in the UK marketplace, but we’ve been around for a while waiting for the right time to bring our fried chicken, burgers, pies and joyful energy to England, Wales, and Scotland. Whether you are at our flagship UK restaurant in central London, collecting Jolly...

  • Head Chef

    6 days ago

    London, United Kingdom Bulls Head, Barnes Full time

    Job description Head Chef  About us: What we offer ourHead Chefs: Head Chefs get to have full autonomy to createyour own menus and specials Access to our Apprenticeship Scheme and Development Programmes Access to regular culinary masterclasses covering topics such as Game, Butchery and Shellfish Access to inspirational food trips with our top...

  • Head of Marketing

    6 days ago

    London, United Kingdom Retail Human Resources plc Full time

    Our client is designing and manufacturing high end accessories with style and quality at the heart of what they do. They are seeking a talented and experienced head of marketing to lead their marketing team and drive the brand to new heights. As the head of marketing, you will be a key player in shaping and executing our company's marketing strategy....

  • Head of Marketing

    4 days ago

    London, United Kingdom Retail Human Resources plc Full time €70,000

    Our client is designing and manufacturing high end accessories with style and quality at the heart of what they do. They are seeking a talented and experienced head of marketing to lead their marketing team and drive the brand to new heights. As the head of marketing, you will be a key player in shaping and executing our company's marketing strategy....

  • Head of Marketing

    6 days ago

    London, United Kingdom Retail Human Resources plc Full time €70,000

    Our client is designing and manufacturing high end accessories with style and quality at the heart of what they do. They are seeking a talented and experienced head of marketing to lead their marketing team and drive the brand to new heights. As the head of marketing, you will be a key player in shaping and executing our company's marketing strategy....

  • Head of Marketing and Communications

    1 month ago

    London, United Kingdom Museum of London Full time

    **Department**: Communications **Location**: London Wall **Role type**: Permanent **Level of security check required**: Basic Disclosure **Closing date**: 26 November 2023 **Interviews**: 4 December 2023 **Salary**: circa £60,000 per annum plus benefits At the Museum of London we connect people with the lived experience of London. The story we tell...

  • Marketing Executive

    1 day ago

    London, United Kingdom Sisban Head Office Full time

    **About Us** **Sisban** is an international food & beverage investment company and we want to make a remarkable impact through our people. All of our brands are unique, fresh, and currently, London based. **About The Role** - We are looking for a highly driven and organised Marketing Executive to build the presence of our Bakeries and to collaborate and...

  • New Business Manager

    1 month ago

    London, United Kingdom Global Savings Group Full time

    Global Savings Group (GSG) is Europe’s leading shopping rewards and recommendation company. Our mission is to create rewarding moments for consumers and empower them to make the best shopping decisions in a smart, fair, and enjoyable way. To achieve that, we run market-leading platforms that provide our users with the best savings, cashback,...

  • Head of Marketing

    1 week ago

    London, United Kingdom Anthony Nolan Full time

    We’re Anthony Nolan and we save the lives of people with blood cancer who need a stem cell transplant. We’re unique. Thanks to the incredible donors on our register, our pioneering research and our passionate fundraisers, we give the chance of life to three people a day. But we won’t stop there. We want to be there for everyone who needs a...