Head of Marketing

2 weeks ago


NewcastleunderLyme, United Kingdom BTL Industries Full time

**About us**:
BTL Industries is one of the world’s major manufacturers of medical and aesthetic equipment, having 60 distribution branches around the world. Our company specializes in three distinct segments of this market: physical therapy, cardiology, and medical aesthetics. In order to support the continued rapid growth and development of BTL, we are seeking high-quality people to join our team in a challenging and forward-thinking working culture.
We are currently looking to for Marketing & Event Coordinator to join our successful international team.

**Key responsibilities**:

- Creating and implementing marketing strategy for the UK
- Monitoring, reporting and evaluating marketing activities.
- Controlling the marketing budget.
- Cooperation with the HQ and implementation of international activities.
- Finding new business opportunities (new target groups, new markets).
- Training new employees in marketing.
- Buildingstrategic relationships with our customers and partners and identify new ways of cooperation.
- Training customers to ensure the correct and ongoing use of company marketing and PR tools.
- Deploy, implement, and execute marketing campaigns across different product lines in coordination with the sales objectives.
- Managing the local marketing team.
- Supervising the local social media accounts with its strategy.
- Managing local events (congresses, exhibitions, workshops, webinars, cocktails etc).
- Responsibility for maintaining an in-house full stock of marketing materials & its distribution.
- Monitoring of results and identify opportunities for faster growth of the company and active participation in continuous improvement.
- Developing marketing plan/strategies together with the head office, meeting local and global objectives of the company.

**What we offer**:

- The opportunity to work for one of the world’s major manufacturers of medical and aesthetic equipment.
- Ongoing training.
- Car allowance / option to get company car after probation.
- Pension scheme.
- Full time permanent job with competitive negotiable salary.
- Job Types: Full-time, Permanent

**Job Types**: Full-time, Permanent

**Salary**: From £35,000.00 per year

**Benefits**:

- Company events
- Company pension
- On-site parking
- Private medical insurance

Schedule:

- Monday to Friday
- Weekend availability

Ability to commute/relocate:

- Newcastle-under-Lyme: reliably commute or plan to relocate before starting work (required)

Work Location: In person



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