Digital Communications Officer

3 weeks ago

Norwich, United Kingdom Norfolk Community Health and Care NHS Trust Full time

The communications, marketing and staff engagement team at NCH&C is responsible for internal communications with the trust’s 2,800 staff, media relations, crisis management, public awareness campaigns, corporate identity, design of all corporate materials, web and intranet management, award events, and videos.

This is a busy department and the role of Digital Communications Officer will suit someone who has strong organisational skills combined with a naturally inquisitive mind.

The post holder will contribute to the successful overall performance of NCH&C and will be responsible for the day to day management of the trust’s website, intranet, app, digital designs, and its social media channels. They will devise communications plans for the trust and work closely with a range of internal and external stakeholders to deliver multi-channel campaigns.

To work as a member of the Communications, Marketing and Staff Engagement Team, ensuring the effective communication of key messages across the Trust’s digital communications channels.

Responsible for planning and implementing communications projects/campaigns, focused on digital communication campaigns.

Responsible for providing communications, marketing communications and media advice to managers, staff and committees across the trust.

Undertake administrative tasks for the team.

Responsible for developing and editing existing multi-media content on digital channels including the trust’s website, intranet and social media, ensuring it is appropriate for the target audience.

Act as the central point for handling website and intranet enquiries and requests from trust colleagues.

Ensure content on all digital channels meet and maintain the high standards of accessibility and usability at all times.

Use graphic design packages and editing software to create engaging content to support communication campaigns and projects.

Support the development and implementation of marketing plans for key NCH&C marketing campaigns and services i.e. recruitment, apprenticeships, and The Charitable Fund.

Support NCH&C events and campaigns to ensure all activities are carried out professionally

Occasional out of hours work may be required to support events e.g. Annual General Meeting/staff recognition event, local events in different parts of the county.

At the heart of every community should be great community health and care delivered by a team who believe care isn’t just about treatment, but seeing every patient as a person.

We’re open for the 10,000 patients we see each and every day across our different services in Norfolk.

Working for us means you’ll play a key role in delivering more personalised care, closer to home. This element of the NHS is one of the most popular with patients and is vital in supporting patients’ recovery from illness and leading efforts on preventative and wellness services.

Community health and care is the foundation of NHS services. 90% of contacts between health professionals and patients occur in the community or in patient’s homes.

We have high levels of staff satisfaction, as seen in our annual NHS Staff Survey results, and we are committed to looking after the wellbeing of all our staff, apprentices, and volunteers.

**We are a CQC rated Outstanding NHS trust**: the first standalone community NHS trust in the UK to receive this status.

The communications, marketing and staff engagement team at NCH&C is responsible for internal communications with the trust’s 2,800 staff, media relations, crisis management, public awareness campaigns, corporate identity, design of all corporate materials, web and intranet management, award events, and videos.

This is a busy department and the role of Digital Communications Officer will suit someone who has strong organisational skills combined with a naturally inquisitive mind.

The post holder will contribute to the successful overall performance of NCH&C and will be responsible for the day to day management of the trust’s website, intranet, app, digital designs, and its social media channels. They will devise communications plans for the trust and work closely with a range of internal and external stakeholders to deliver multi-channel campaigns.

**Main stakeholders**:
External
- Potential staff members
- Suppliers and external agencies
- Press and media contacts - local, regional and national
- System Communications Leads
- Regional and National Communications Leads
- Regulators (NHS England, NHS Improvement, Care Quality Commission)
- Politicians - MPs, councillors
- Healthwatch
- Patient representatives and carers
- Members of the Integrated Care System (ICS) partnership - which includes partners from across health and social care
- Public members
- Charity audiences

Internal
- Clinical staff
- Support services staff
- Bank staff
- Volunteers
- Apprentices
- Executive Team
- Advisors to the Board
- Board members (including Non-Executive Directors and Chairman)
- Senio

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