Paid Social Executive
6 months ago
**Paid Social Executive**:
**Location: London, The Speechmark + (Hybrid Working*)**
**Salary: Excellent basic salary plus bonus and Vodafone benefits**
**Hours: Full time 37.5 hours per week - Mon to Fri**
- **Hybrid**
At Vodafone UK we believe that through collaboration and connection we can achieve great things. Our blended working approach allows our people to work both in the office and at home, providing the flexibility and resources you need to succeed in your role. Our “Office in a Box” home working kit will provide you with everything you need, no matter where you are.
**Who We Are**
We’re a global technology communications company that empowers people and businesses to stay connected and thrive in a digital world. With a focus on innovation, sustainability and earning customer loyalty, we leverage cutting-edge technology to offer products and services that enhance communication and improve lives.
At Vodafone UK, diversity isn’t just a buzzword, it is core to who we are as a company. We’re proud to be certified as a Great Place to Work and are committed to driving inclusion for all; creating a workplace that is fully representative of the communities and customers we serve.
**What will you be doing?**
This role forms a critical part of Vodafone’s new in-house media team, that will take full strategic and operational accountability of the Paid Social Channel with the Biddable Media team. This change reflects the next phase of digital transformation at Vodafone, and an emphasis on delivering against its Operating Principles of Transparency, Ownership, and Independence.
You will be sitting within the Brand and Demand Generation Pod, so you’ll be working within a wider paid social team but will be working more closely with one Specialist. You’ll be working on campaigns such as Wimbledon, Christmas, iPhone, new phone launches and promotional periods.
Key accountabilities:
- Be an integral part of the Paid Social team & work closely with the Paid Social Specialist.
- Execute campaigns to deliver against media and business outcome KPI’s, managing account, campaign tactics setting, reporting and optimisation.
- Effectively and independently manage accounts in line with best practice.
- Work with direction from the Paid Social Lead to implement Paid Social strategy.
- Responsible for executing testing plan and providing high quality analysis
**Who are we looking for?**
Hands-on and operational experience of social platforms, specifically Facebook and X, is key, and it would help to have Snapchat and TikTok experience also. We are looking for someone with Paid Social knowledge including targeting strategies, lift study measurement, best practice. Brand and performance experience is also required, demonstrating knowledge in harnessing data and technology to deliver accountable media outcomes.
The following would be ideal, but not a must:
- Advantageous to have knowledge of Adobe Analytics, tracking tag management / implementation.
- Good data management and analytical skills, preferably from performing large scale analysis on media spend and performance, with strong attention to detail.
- Planning experience would be advantageous.
**What we offer**
We believe that taking care of our employees is the key to their success. That is why we offer an excellent remuneration and bonus package with up to 28 days holiday entitlement, in addition to bank holidays and paid leave for charity projects. We offer an extensive benefits package that can be tailored to suit you and your family, including employee discounts, retail vouchers, pension plan and share schemes. We take pride in our commitment to supporting you at every stage of your career by providing top of the range learning and development tools, market leading parental leave policies and an innovative Reconnect programme for people who have taken a career break.
**Together we can
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