SEO Copywriter, Financial Services
3 days ago
**HAVE YOU HEARD ABOUT JLFS?**
John Lewis Financial Services is a growing area of the Partnership, our Financial Services team is responsible for a distinct and differentiated set of products with an accelerating growth of nearly 3x y-o-y in profits, which means there has never been a more exciting time to join us.
You can proudly be yourself at the John Lewis Partnership and our people make us a truly inclusive place to work.
**8 KEY THINGS YOU NEED TO KNOW ABOUT THE ROLE**
You will:
1. Produce strong long and short-form optimised content for blogs and product pages
2. Identify the best format to create impactful communication and content
3. Implement day-to-day optimisations to SEO campaigns by implementing on-page optimisation, including writing metadata
4. Contribute to shaping our content campaign strategy, performing keyword research, content gap analysis, and competitor research to inform copywriting
5. Review and edit content were necessary
6. Collaborate alongside multiple teams & cross-departments
7. Be responsible for supporting the SEO manager to deliver unique, engaging marketing content that reflects our brand, brings our products to life, and drives organic traffic
8. Ensure that the brand is accurately reflected in the marketing activity.
**WHAT YOU’LL HAVE**:
- Exceptional copywriting ability with a comprehensive understanding of grammar
- Good understanding of copywriting for the web and copywriting for Financial services
- Creative thinker, delivering inspiring and relevant content
- A keen eye for detail, as well as excellent proofreading and editing skills
- Ability to adapt writing style to fit in with John Lewis Finance tone of voice
- Excellent written and verbal communication skills.
**What else you could bring**
- You are familiar with the financial services industry trends and competition, identify strategic opportunities
- Strong understanding of SEO Copywriting
- An understanding of Google’s EAT and how this affect content
- Building a strong author profile within finance or as a copywriter.
**Additional Information**
LI - JLPGR
LI-LS1
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