B2b Telemarketing Executive

3 weeks ago

Hemel Hempstead Industrial Estate, United Kingdom Ashendon Recruitment Ltd Full time

B2B Telemarketing Executive required for an innovative marketing agency that provides outsourced marketing services for clients. Companies who either have no marketing resources or have a need for additional marketing resources engage with our client tocarry out a full range of marketing activities.

Their primary market sectors include IT, Janitorial, HVAC, Vehicle Fleet, Corporate Clothing, Digital Media and Hospitality providers with clients providing their services across all market sectors including: Central Government, Local Government, CriminalJustice, Finance, Banking, Retail, Vehicle Fleet, Manufacturing, Hospitality, Leisure.

Our client is recruiting for a new business-to-business telemarketing executive to work within an existing team. Current telemarketing staff are of the very highest calibre. However, our client believes that different approaches work with different marketsectors and the success of a campaign depends on 'like personalities’ communicating by telephone. Innovation, creativity and new approaches are welcomed.

**Primary Tasks**:

- Meeting with clients to be briefed on campaigns.
- Participation in creation of briefing documents for clients which will detail the brief, pull out the salient selling points and form the basis of a loose script for use by the telemarketers
- Holding strategic business conversations with director level personnel within medium/large corporates to support client’s marketing campaigns.
- Making sales appointments for client’s sales force.
- Following up invitations to events/confirming attendance at events to ensure maximum attendance.
- Carrying out surveys/questionnaires over the telephone.
- Data cleansing and data entry where a client is list building prior to marketing campaigns.
- Regular and complete recording of all calls and results (approx. 60-90 calls per day). A key element of the role will be attention to detail and effective recording when updating data.
- Daily and weekly progress reporting to ensure client’s objectives for campaign are being met.
- Feeding results back to clients when required.
- Ad hoc tasks as required.

**Skills Required**:
**Business Skills**
- Demonstrable understanding of business and IT issues
- Excellent telephone manner
- Resilience and persistency
- Fluent English verbal and written skills
- Effective communicator at all levels of business
- Knowledge of sales process and methodologies an advantage

**Technical Skills**:

- PC literacy
- Experience in Microsoft Word and Excel
- Good experience on web and use of web search engines
- Experience of a variety of databases & CRM systems, especially Salesforce, an advantage

**Experience**
- Telemarketing/telesales experience
- Attention to detail
- Results oriented
- Customer focused
- Awareness of quality
- Professionalism
- Driving licence
- Specific market experience an advantage

**Personal Profile**:

- Assertive (not aggressive)
- Confident (not arrogant)
- Positive (but realistic)
- Flexible
- Team player
- 'Roll your sleeves up’ approach
- Good communication Skills

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