Individual Giving Executive

3 weeks ago

Haywards Heath, United Kingdom Sightsavers Full time

This role working in the Individual Giving team will be responsible for identifying and attracting new Individual Givers to support Sightsavers programmes via printed, broadcast and digital media. The Acquisition team are looking for an experienced fundraiser to join them on a 6 month tenure.

An experienced fundraiser or direct marketeer with a passion for delivering first class campaigns/ direct marketing across the UK and Norway is wanted. With proven experience in achieving effective campaigns to drive the enrolment of new recruits and build a long-term income pipeline to meet the objectives of the overall programme.
- Implementation of direct response marketing campaigns across an integrated programme of supporter recruitment, to generate ongoing income from Individual Givers at acquisition point
- Working with internal stakeholders and Fundraising teams to brief campaigns, track and analyse campaign results
- Managing individual budgets and monthly reforecasts related to expenditure and income targets
- Building strong relationships with external suppliers
- Ensuring all supporter communications are consistent with Sightsavers brand and messaging

**Essential**:

- Excellent written and spoken communication, planning and organisation
- Fluent spoken and written English
- An influencer and negotiator with strong project management knowledge and experience
- A track record in successful delivery of direct marketing campaigns to a mass audience
- Previous experience managing insert campaigns, creating direct response TV adverts
- Managing relationships with creative teams and media buying agencies
- Strong knowledge of production techniques, formats and quality control
- A wealth of knowledge on ‘test and learn’ approach to DM campaigns and devising and analysing performance indicators for fundraising campaigns
- Knowledgeable around direct marketing/data protection regulations and legislation
- An understanding of and commitment to equality and inclusion

**Desirable**:

- Previous experience in a similar role within international development
- Managing DRTV campaigns

Our comprehensive benefits package includes generous annual leave allowance, contributory pension, season ticket loan, cycle to work scheme, discounted gym memberships and wellness discounts. Our Head Office is a 20-minute train journey from Brighton or 45 minutes from London.

In line with its commitment to safe programming and recruitment, Sightsavers participates in the inter-agency Misconduct Disclosure Scheme (MDS) administered by the Steering Committee for Humanitarian Response. Through collaboration with other MDS members, Sightsavers aims to ensure that there are no sexual exploitation, abuse or harassment issues relating to potential new hires and that we can respond systematically to checks from fellow MDS members. This ensures our work is accountable, delivered to a high standard and supports safeguarding across the development and humanitarian fields.

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