Brand and Content Manager

3 weeks ago


London, United Kingdom Brand Recruitment Full time

**Brand and Content Manager, London -**

**The Company - Brand and Content Manager**

We are delighted to be partnering with a world-renowned Higher education provide on a fantastic opportunity for an established Brand and Content Manager to join their London-based team. Established over 50 years ago, and home to a diverse community of nearly30,000 students they are dedicated to providing educational excellence,inspirational learning and high-quality teaching.

With a close-knit team of over thirty passionate Marketing and communications professionals, they offer a genuinely welcoming and nurturing work environment and flexible, hybrid working.

**The Role - Brand and Content Manager**

Reporting directly into the head of marketing, this dynamic and creative role will see you lead on the strategy and implementation across all of the universities’ content marketing and brand marketing activities. You will ensure all content across video,photography, design, and copy is consistent in tone and suited to the target audience, developing inspiring and engaging assets to attract and inspire future students.You will play a key role in brand development, optimising the existing branding and increasingbrand awareness.

You will be responsible for the management and development of a team 8 direct reports, utilising your excellent project and leadership skills to deliver the brand and brand marketing initiatives effectively.

**Key Responsibilities;**
- Developing and implementing a content strategy and calendar, ensuring best practices and providing engaging assets for all short or long term marketing campaigns
- Developing a consistent brand tone of voice and ensuring the consistency and quality of all content
- Developing and implementing a Brand strategy and overseeing all brand marketing activities
- Brand management and development - developing innovative. Multi-channel campaigns to increase brand reach.
- Managing the publication of content for the website, social media and online channels
- Optimise social media and website content to follow the latest SEO principles
- Staying ahead of content and branding trends
- Day-to-Day management and continuous upskilling and developing of 8 direct reports

This role will be office based 2 days per week in their London HQ. Due to the location of the office it is commutable from Central London, Greater London, Chelmsford, Colchester, Watford, Hemel Hempstead, St. Albans, Hatfield, Maidstone, Crawley,Cheshunt,Hertford and Welwyn Garden City.

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