Lead Visual Designer, Brand System

2 months ago

London, United Kingdom Morningstar Full time

**About Morningstar**:
At Morningstar, we strive to empower investor success. We tirelessly pursue new ways to combine our data and research with design and technology to meet investors’ needs. Our solutions pave the way for investors to achieve their goals with confidence.

**About the role**:
Brand System is building out its practice, and in this newly created role as Senior Visual Designer, you will join a small team of visual designers, content designers, and illustrators to grow our brand center. This self-directed role involves a mix of logic and creative thinking where you will lead the development of standards for foundational design elements, like logos, color, photography, typography, and iconography. In partnership with the larger Brand team of strategists, marketers, and designers, you will develop guidelines, validate them with creative and technical teams across the organization, and build and maintain asset libraries that will be used by your peers who build useful products, inspiring workspaces, and immersive customer journeys. Your work will be critical to ensuring design excellence across the organization, all in the name of investor-focused design.

This role reports to Principal Designer, Brand System, and is conducted entirely in English.

**Job responsibilities**:

- Lead the development of standards for foundational design elements, including logos, color, typography, iconography, and layout and composition
- Create and maintain asset libraries and toolkits for cross-organizational use to ensure design excellence at scale
- Collaborate to develop content architecture for clear and easy-to-understand guidelines
- Validate, audit, and evolve guidelines and libraries with regular input from other contributors (e.g., designers, writers, strategists, engineers, agencies) and stakeholders (e.g., Sales, Marketing)
- Provide timely design support for internal partners and stakeholders
- Manage simultaneous workstreams to deliver at critical project deadlines
- Champion the use of Brand System and advocate for strong brand governance with peers and stakeholders

**Qualifications**:

- Bachelor’s degree in visual design or equivalent practical experience
- At least 5 years experience in brand design at an agency or in-house team
- Exceptional organizational skills and attention-to-detail
- Excellent command of design principles (e.g., color, typography, layout and composition)
- Excellent written and verbal communication skills
- Proficient with industry-standard design tools (e.g., Figma, Adobe CC)
- Knowledge of HTML and CSS; experience with Markdown a plus

**Nice to have**:

- Experience collaborating with different design practices (e.g. Motion, UIX, Engineering, Content) and other stakeholders (e.g., Sales, Marketing, Writers, Project Managers)
- Experience deploying design across a matrixed organization
- Experience ensuring consistent brand expression across customer journeys
- Ability to communicate design rationale to a cross-functional audience
- Experience aligning design solutions with timelines, customer needs, business feasibility, and technical constraints
- Experience in data visualization, animation, photography, illustration, and sound
- Knowledge of current design and technology trends

U99_MstarUKLtd Morningstar UK Ltd. Legal Entity

Morningstar’s hybrid work environment gives you the opportunity to work remotely and collaborate in-person each week. We’ve found that we’re at our best when we’re purposely together on a regular basis, at least three days each week. A range of other benefits are also available to enhance flexibility as needs change. No matter where you are, you’ll have tools and resources to engage meaningfully with your global colleagues.

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