Associate Product Marketing Manager

4 weeks ago


Brighton, United Kingdom Study Group UK Ltd Full time

Location: Brighton (hybrid working from our city centre office)

Contract Type: Full-time - Permanent

JOB OVERVIEW

Study Group is looking for an Associate Product Marketing Manager to join their team in the Brighton office. In this role you will partner with the Head of Product Marketing to maximise the commercial potential of University partner brands and products.

You will work with the Head of Product Marketing to deliver marketing plans and activities designed to target key personas and markets with the aim of driving conversions and new student enrolments for specified University partners. Coordinate the deliveryof marketing activities in a complex matrix environment including competitor and customer research, as well as creative and digital briefs. You will also be the Product Marketing Lead in defined areas of the business, taking a proactive lead in defining theproduct brand strategy and go-to-market plan, and being the primary point of contact for applicable external stakeholders and meetings.

KEY RESPONSIBILITIES
- Take accountability for defining and clearly articulating the product value proposition for the university partner, product, or portfolio initiative in the context of different customer segments, through engaging, effective, consistent and compliant messaging,content and creativity at each touchpoint and through all appropriate marketing channels.
- Develop a deep understanding of the University brand, projects and initiatives and the products and students associated with it. Including the needs and expectations of applicable internal and external stakeholders, and continually seeking to improve thecustomer experience.
- Independently managing the operational marketing relationship of key projects, workstreams and partnerships ensuring regular communication with key stakeholders as required. Also working with the Head of Product Marketing and supporting similarly on wideractivities and partnerships.
- Ensure changing needs and business goals are managed and responded to.
- Champion the products, initiatives or brands within Marketing, Sales and Admissions.
- Work with the Head of Product Marketing to implement marketing plans according to the student journey
- Co-ordinate the briefing, creation and implementation in a timely manner of marketing activities across a range of channels e.g. web, social media and print
- Analyse and report performance data to assess whether the objectives are being met and identify trends and opportunities
- Actively participate in reviewing marketing activity including analysing results, identifying lessons learned and sharing best practices
- Maintain the accuracy of public information covering all marketing collateral and websites
- Gather and communicate opportunities for content that support the student journey and help to maintain social media activity (as required).
- Continually seek to improve the customer experience by listening to and acting on student and audience needs
- Undertake desk research including customer, competitor and market analysis
- Administrative duties including keeping data in IT systems current and reporting

EXPERIENCE REQUIRED
- Degree, or relevant qualification in Marketing desirable.
- Previous marketing experience essential
- Fluent in English with excellent written and oral skills
- Ability to work within tight deadlines and juggle priorities
- Experience in dealing and working with external stakeholders such as partners, agencies, suppliers
- Interest or experience in the higher education sector.

ABOUT US

We are a global pathway provider in International Education, working collaboratively with over 50 universities around the world, offering over 500 undergraduate and postgraduate teaching programmes. Voted as 2017, 2018, 2020, and 2021 Global Pathway Providerof the year, our people are united with the shared ambition of providing a world-class education to talented students from across the globe.

With a truly global outlook and offices all over the world, our international team uses its expertise, knowledge, and commitment to create opportunities and add value. We are determined to grow and innovate in our field, providing our students and partnerswith high-quality outcomes across the higher education space.

ORGANISATIONAL COMPLIANCE

Study Group is committed to safeguarding and promoting the welfare of its students and expects all staff and volunteers to share the same dedication. Applicants will be required to undergo child protection screening appropriate to the role, including checkswith past employers, an Enhanced Check from the Disclosure and Barring Service (DBS) and overseas criminal records if appropriate.



  • Brighton, United Kingdom Study Group UK Ltd Full time

    **Location**: Brighton (80% remote working) **Contract Type**:Full-time - Permanent **JOB OVERVIEW** Study Group is looking for an Associate Product Marketing Manager to join their team in the Brighton office. In this role you will partner with the Head of Product Marketing to maximise the commercial potential of University partner brands and...


  • Brighton, United Kingdom Amex Full time

    **You Lead the Way. We’ve Got Your Back.** With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create...


  • Brighton, United Kingdom Hays Specialist Recruitment Limited Full time

    Product Marketing Manager - Full Time - Contract - Hybrid - Outside IR35 About the role As a Product Marketing Manager, you will be supporting the profitable growth of our client's business by being focused on the resource to support the delivery of a major project that is currently in its infancy but is a major transformation for the business.You will be a...


  • Brighton, United Kingdom Study Group Full time

    **Contract Type**: Full Time, Permanent **Location**: Brighton (80% remote) Join our team as a Product Marketing Executive, collaborating closely with the Head of Product Marketing to unlock the full commercial potential of our esteemed University partner brands and products. In this role, you will take charge of a defined portfolio, driving marketing...


  • Brighton, United Kingdom American Express Full time

    You Lead the Way. We've Got Your Back. With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you'll learn and grow as we help you create a...


  • Brighton, United Kingdom Study Group UK Ltd Full time

    **Contract type**: Full time, permanent **Location**: Brighton (80% remote working) **JOB OVERVIEW** We are Study Group. We are a global leader in international education partnering with students and Top Tier Universities from all over the world. We believe in a creating a better world through education, and value talented, driven, and student centred...


  • Brighton, United Kingdom Study Group UK Ltd Full time

    Contract type: Full time, permanent Location: Brighton (80% remote working) JOB OVERVIEW We are looking for a Product Marketing Assistant to join our team in Brighton. In this role you will have the opportunity to to partner with our Heads of Product Marketing to deliver a range of marketing plans and activities designed to target key personasand markets...


  • Brighton, United Kingdom Study Group Full time

    **Contract type**: Full time, permanent **Location**: Brighton (80% remote working) **JOB OVERVIEW** We are looking for a Product Marketing Assistant to join our team in Brighton. In this role you will have the opportunity to to partner with our Heads of Product Marketing to deliver a range of marketing plans and activities designed to target key personas...


  • Brighton, United Kingdom Amex Full time

    **You Lead the Way. We’ve Got Your Back.** With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create...


  • Brighton, United Kingdom Study Group Full time

    **Contract Type**: Full Time, Permanent **Location**: Brighton (80% remote) We are looking for a Product Marketing Executive to join our team in Brighton. In this role you will have the opportunity to partner with our Heads of Product Marketing to deliver a range of marketing plans and activities designed to target key personas and markets with the aim of...


  • Brighton, United Kingdom Study Group Full time

    **Contract Type**: Full Time, Permanent **Location**: Brighton (80 % remote) Applicants located near our Study Centres across the UK will also be considered We are looking for a Product Marketing Assistant to join our team in Brighton. In this role you will have the opportunity to partner with our Heads of Product Marketing to deliver a range of marketing...

  • Marketing Intern

    2 weeks ago


    Brighton, United Kingdom Ambitious Resources Ltd Full time

    Marketing InternBrighton£18,000 DURATION : 12 Months BENEFITS · Generous annual leave entitlement · Free on-site parking · 4 day week KEY RESPONSIBILITIES · Assist with all areas in the marketing team, including monitoring and reporting of results. · Update social media accounts daily. · Distribute group press releases in a timely fashion. · Assist...

  • Bordereaux Associate

    1 month ago


    Brighton, Brighton and Hove, United Kingdom Claims Recruitment Services Full time

    Bordereaux Associate Brighton Negotiable Salary + Excellent Benefits We are currently recruiting for a Bordereaux Associate behalf of our client, a highly regarded and very well-known Lloyd's/London market business. The successful candidate will primarily focus on bordereaux management and reconciliation for all classes of business and portfolios. Key...


  • Brighton, United Kingdom Usurpo Full time

    Our client leads the Northern European market in mobile payments for employee benefits, now expanding to England, Ireland, Italy, Germany & the Netherlands. Their unified mobile app enhances wellbeing, serving 78 service providers, 21,000 employers, and over 16 million users. Role Overview: As a B2B Senior Product Manager, you'll analyse business cases and...


  • Brighton and Hove, United Kingdom AMEX Full time

    You Lead the Way. Weve Got Your Back. With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, youll learn and grow as we help you create a...

  • Product Manager

    7 days ago


    Brighton, United Kingdom Thrive IT Systems Ltd Full time

    Product Manager rolesnShould be focusing on thecustomer experience side, so our digital channels– where we need to collect information from the customer and that the correct rules are applied based on market, customer type and events. So Digital customer experience would be great. These are mostly London based peopleThe Financial Crimes Transformation...

  • Product Manager

    7 days ago


    Brighton, United Kingdom Net2Source Inc. Full time

    Role: Product ManagernLocation: Brighton, UKnEmployment- FTEResponsibilities:End-to-end Product Manager across iRefresh, who will lead pre-discovery and early envisioning with International market partners to support the execution of strategic deliverables to deliver the roadmapnLead pre-discovery sessions with market partners to understand needs and...

  • Product Manager

    7 days ago


    Brighton, United Kingdom Swift Strategic Solutions Inc Full time

    A global technology consulting and digital solutions client of ours is looking for a Product Manager to join their growing team in the UK. Below are more details of the position -Ideal QualificationsClear long-term vision, underpinning an optimised customer journey and servicing strategy translated into a multi-year capability set and delivery...


  • Brighton, East Sussex, United Kingdom Epic Games Full time

    Epic prides itself on creating a collaborative, welcoming, and creative environment. Whether it’s building award-winning games or crafting engine technology that enables others to make visually stunning interactive experiences, we’re always innovating. Being Epic means being a part of a team that continually strives to do right by our community and...

  • Product Manager

    1 week ago


    Brighton, United Kingdom Thrive IT Systems Ltd Full time

    Product Manager rolesShould be focusing on the customer experience side, so our digital channels – where we need to collect information from the customer and that the correct rules are applied based on market, customer type and events. So Digital customer experience would be great. These are mostly London based people The Financial Crimes Transformation...