Marketing and Events Executive

2 weeks ago


Liverpool, United Kingdom Page Personnel Full time

A dynamic role in a socially conscious company
- Build social media skills and use your creativity

**About Our Client**:
Located in the vibrant city of Liverpool, our client is known as a centre for the contemporary arts. With a bustling atmosphere, it attracts a diverse audience of all ages, genders, abilities, ethnicities, and socio-economic backgrounds.

The venue offers a regular program of exhibitions, live events, workshops, and discussions, spanning various art forms such as visual art, music, dance, and literature. Additionally, it hosts a participation program that ensures inclusivity by breaking down barriers to engagement in the contemporary arts.

In a supportive role to the Business Development Manager and Media and Marketing Manager, the individual will play a vital role in executing key marketing initiatives for the commercial activities of the organisation. This includes tasks such as creating and monitoring social media content, overseeing advertising campaigns, developing printed materials, and managing press releases.The responsibilities of this position encompass a range of activities, including:

- Collaborating with the Events Sales Executive and the Catering and Events Manager to ensure smooth execution of external events, from initial enquiry to finalisation.
- Assisting the Events Sales Executive in promptly responding to incoming enquiries.
- Analysing and reporting on the effectiveness of marketing campaigns, utilising data-driven insights to implement necessary adjustments.
- Tracking and analysing booking data within the CRM system to inform the Marketing Strategy pertaining to corporate events and overall commercial growth.
- Managing event-related data, compiling relevant performance indicators, and maintaining data accuracy.
- Providing training and support to staff members on CRM usage, tailoring assistance to individual and team needs. This may involve creating custom data sets when required.
- Conducting training sessions on data cleanliness, internal processes, and new CRM features.
- Assisting with regular data review and cleanup to uphold data integrity. Contributing to data quality by conducting remote spot-checks and investigating any anomalies.
- Transforming reports into visually engaging presentations, incorporating graphics to effectively communicate our client's impact.
- Participating in work planning sessions as necessary.

**The Successful Applicant**:

- Demonstrable understanding of marketing and communications, including social media, media relations, marketing, and internal communications.
- Previous experience in an administration role, with a focus on data input.
- Proficiency in using social media platforms and tools such as Hootsuite.
- Knowledge of data protection regulations and best practices.
- Experience in proofreading and collating information.
- Familiarity with KPIs and their significance in a business context.
- Excellent written, oral, and interpersonal communication skills.
- Self-motivated, detail-oriented, highly organised, and capable of meeting deadlines.
- Ability to work effectively as part of a team.
- Experience in report writing and editing.
- Strong interpersonal skills and the ability to communicate effectively with team members and diverse stakeholders.

**What's on Offer**:
**Benefits**:

- 33 days including bank holidays
- Cycle to work scheme
- Training and progression


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