CRM Marketing Executive

3 weeks ago


London, United Kingdom Page Personnel Finance Full time

A chance to join a global leader in fund data and technology.

The role will have a specific focus on CRM automation

**Client Details**

My client is a global leader in fund data and technology.

**Description**

Key responsibilities of this CRM Marketing Executive position:

- Execute the delivery of revenue generating marketing campaigns to promote our product that ensure timely delivery of relevant and compelling marketing messages for both prospects and existing clients.
- Deliver integrated campaigns for the purposes of lead generation and implement a programme of continuous improvement and learning
- Measure campaign effectiveness against agreed metrics.
- Support the enhancement of client and prospect data through the use of appropriate tools (CRM, and Marketing Automation systems)
- Create sales tools/materials
- Build awareness of competitor activity in the model portfolio space to help differentiate marketing communications and campaigns.
- Work with the Marketing Manager - Adviser Proposition and wider sales team to deliver an event & webinar programme in support of broader revenue & retention targets, including attendance at events throughout the UK
- Manage our client communications program including the compilation of client newsletters and communications in support of client retention targets
- Work with the investment and account management teams to communicate and articulate our investment proposition to advisers

**Profile**

Key requirements of this CRM Marketing Executive position:

- A relevant degree (English, Marketing, Economics or Business related)
- IMC Preferred
- Experience in managing internal stakeholders
- Strong copywriting skills
- Good understanding of how to manipulate data
- Knowledge of Salesforce and marketing automation systems preferred (preferably Hubspot)
- Good influencing and communication skills

**Job Offer**

This is a chance to join a global leader in fund data and technology as a CRM Marketing Executive in a role with fantastic career progression, and a competitive salary.

£35,000-£40,000 base salary + a discretionary bonus


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