Senior Digital Account Manager
2 weeks ago
Energize Recruitment are partnered with an Independent Agency based in London looking for a Senior Digital Account Manager to join their growing team.
The Role:
Platform split: 40% social, 40% search, 20% display
This role is also very hands on with campaigns, overseeing and managing campaign builds, copywriting, keyword and targeting expansion, optimisation and overall development. This will be across all three channels and you will be expected to operate your teamfairly independently.
Paid search requirements:
- Understanding of the full search funnel from low to high intent
- Follow latest search trends implementing new ideas to test for clients
- Understanding of quality score and the mechanisms involved in automated campaigns
You will produce cross channel weekly reports for all client’s campaigns, as well as the commentary containing observations, insights, and recommendations. All reporting is created using our online reporting system which you will be responsible for updatingand maintaining on a weekly basis.
You will be line managing a Digital Account Exec, who will support you in delivering the above. You will be responsible for their training and development, output and quality of work, and oversee the areas they take full ownership of including reportingand monthly invoicing. We have a working framework including a digital handbook which includes daily campaign monitoring, weekly campaign optimisations and monthly finance processes.
Team on your accounts to ensure we are delighting clients and continually developing our accounts and strategies, as well as integrating with wider marketing efforts.
Skills and experience
The must haves
- Minimum of 4 years relevant, implementational/hands-on experience
- Advanced hands-on experience in AdWords/Microsoft Search Ads and/or Facebook Ads Manager
- Analytical skills with the ability to provide actionable insights
- Microsoft office skills, including Excel and Powerpoint
- Client-facing skills to build trust and rapport with stakeholders
- Experience in running performance/direct response campaigns
- People management experience including managing upwards
The nice-to haves
- Media agency experience
- Hands-on experience with bid management software and Google Campaign Manager
- Hands-on experience with complimentary technology such as Squared.io, SEMrush and Scope
- Hands-on experience with finance tools such as Prisma
Key skills
- Attention to detail & business acumen
- Communication skills (written and verbal)
- Ability to work well under pressure & multi task
- Proactive, entrepreneurial & problem-solving
- Adaptability, flexibility & can-do attitude
Please note all applicants must have the right to work in the UK and willing to commute to central london2x a week
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